Likes, shares and follows tell us a lot about what kind of content lands with our audience. However, these engagements…

For every growth strategy you develop, you also need a plan to acquire fresh and relevant leads. This can sometimes…

If your website is all about news, there’s a lot you can do to optimize it for search engines (and…

Pop quiz: how does your social presence stack up against your closest competitors? Seems like a pretty straightforward question. However,…

We get it: it’s easier to post the same content on all your social profiles than it is to plan…

There was quite a bit of discussion about a study that said that nearly 65% of Google searches in 2020…

You’ve probably seen it many times – your favorite Instagram account posts a photo about something interesting and ends the…

You see them in search results a lot: product listings with added metadata, like price, availability, reviews, and specifications. However,…

You might have heard the term parity before in SEO, or more specifically, mobile parity. It all comes down to…

In this post, we’ll go over a number of contact page examples, so you’ll be able to review your own…

For local businesses, doing well in the local search results is essential. Luckily, the Local SEO add-on for Yoast SEO…

We’ve written a lot of Social Spotlights over the past year. And while our writers typically rely on outside observations…