SEO news in March 2021: A rise in Google’s zero-click searches
There was quite a bit of discussion about a study that said that nearly 65% of Google searches in 2020 did not result in a click.…
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How to schedule Tweets and drive better engagement
Twitter sees an average of 500 million Tweets every day, meaning there’s no shortage of highly active and engaged users on the platform. But it also means there’s competition for eyes on Tweets, and you’ll need to be strategic when you post.…
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How to use the Instagram link in bio to drive traffic
You’ve probably seen it many times – your favorite Instagram account posts a photo about something interesting and ends the caption with “link in bio to read more.”…
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Google’s algorithm is amazingly smart and incredibly dumb at the same time
Google is really smart, amazingly smart. The algorithm is very close to reading texts like human-beings. At the same time, parts of Google’s algorithm aren’t smart at all.…
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6 brilliant Facebook campaigns (& why they worked)
As the widest-reaching social network around, Facebook boasts nearly 2.8 billion monthly active users. But given the continuous changes to the Facebook algorithm and the platform’s shifting demographics, many marketers are stuck scratching their heads when it comes to their future on the platform.…
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Paid social 101: The basics of running effective ads
Getting started with paid social media feels like a big leap for most businesses. That’s because we’ve become so used to social being totally free. The reality, though?…
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Rich results for products with Schema.org structured data
You see them in search results a lot: product listings with added metadata, like price, availability, reviews, and specifications. However, not every site offering the same product has the same rich results or rich snippets.…
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8 Instagram trends to pay attention to in 2021
With each new year, social marketers like to predict what’s going to happen in their industry for the next 365 days. But you can’t predict everything and 2020 is an excellent example of this.…
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Why you need to share an executive summary of your social media reports with leadership
To most social marketers, metrics like impressions, engagements, conversions and clicks need almost no explaining. These are the numbers you’re likely already tracking on a regular basis to help measure your social performance and identify areas for improvement.…
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Multichannel marketing: What is it and how to start using it effectively
As a marketer, you have so many routes to pursuing your goals of generating brand awareness and getting more and more customers in the pipeline. There are so many different strategies and platforms to test for your brand, and multichannel marketing is just one of the ways you can manage your presence across them.…
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Contact page examples: What makes a great contact page?
In this post, we’ll go over a number of contact page examples, so you’ll be able to review your own contact page and improve it. For a lot of companies, that contact page is the main reason they have a website in the first place.…
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Social Spotlight: Drift wins by keeping things personal
We’ve written a lot of Social Spotlights over the past year. And while our writers typically rely on outside observations and research to inform our content, we thought it only fitting to make this spotlight a bit more…personal.…
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How to build a B2B social strategy (that isn’t boring)
Reality check: B2B social media is here to stay. In fact, recent statistics note that social advertising is practiced by a staggering 83% of B2B marketers and is second only to search engines in terms of success.…
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How does video SEO work?
Video is great for explaining a topic in just a couple of minutes. Or, to give people an idea of that product they’re thinking of buying.…
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How to use Slack to keep your remote team productive and engaged
Trying to figure out how to use Slack? Good. It’s totally worth it. Boasting 10+ million daily active users, the popularity of Slack speaks for itself. …
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Hear me out… Social media gimmicks won’t save your social strategy
In recent years, it feels as if organic social reach is on the decline. While there’s some debate as to what’s directly causing this phenomenon (Algorithms!…
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To spring break or not to spring break? That is the question for brands navigating the pandemic
Ten years in Chicago has taught me that, even though the temperature reads 60 degrees outside, there’s likely one more cold spell we have to endure before we finally get to spring.…
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Turn Your WordPress.com Blog into a Podcast with Anchor
Blogging on WordPress.com is all about sharing your unique voice, and starting today, you can extend that to another platform: Anchor. We previously shared some tips and tricks for getting started with a podcast on WordPress.com…
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Snaps: How we got here
I’m celebrating nine years at Canonical, and coming up on 15 years since I started contributing to Ubuntu in the community. It’s been quite the ride, helping build, support and advocate for the most popular Linux desktop, and most used Linux distribution in the cloud.…
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How to Edit Header in WordPress? 3 Easy Ways to Customize WordPress Header
Do you want to edit the header of your WordPress website? If you want to change your WordPress header style and create a custom header, then hop in!…
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Ubuntu 16.04 LTS upgrade vs extended security maintenance
Weighing the options with an Ubuntu 16.04 upgrade Ubuntu 16.04 LTS Xenial Xerus is transitioning from its five-year standard security maintenance window in four months, leaving many asking the question: can I manage an Ubuntu 16.04 LTS upgrade by April 2021, or do I need more time to plan this migration?…
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How to switch the Docker container runtime to containerd with Charmed Kubernetes
This article describes how easy it is for users of Charmed Kubernetes to switch from the Docker container runtime to containerd. You may have heard that Kubernetes is deprecating Docker as a container runtime after v1.20.…
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SUSE OpenStack Cloud reaches the end of life
Time passes by! A year has passed since SUSE announced its decision to discontinue SUSE OpenStack Cloud, and many enterprises are already affected. This is because SUSE OpenStack Cloud 8 reaches the end of life (EOL) in late May 2021.…
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25 Best WordPress Gaming Themes for Gaming Sites & Blogs in 2020
Looking for the best free and premium WordPress gaming themes? We’re here with a list of the best WordPress gaming themes for your websites. The gaming industry has been the most influential and profitable business in quite some time.…
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Recommended Reads for International Day of Disabled Persons
WordPress.com, as my colleague Anne recently wrote, continues to be a space for people to tell their personal stories and amplify their voices. Today, International Day of Disabled Persons, we’d like to highlight a few perspectives and thoughtful reads to raise awareness of the myriad experiences of disabled people.…
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15 Best WordPress Lead Generation Plugins 2020 to Boost Your Sales
Are you looking for the best WordPress lead generation plugins for your website? Lead generation is the process of attracting and turning your potential users into buying customers.…
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Canonical’s LTS Docker Image Portfolio is now available on Amazon ECR Public
Today, Canonical announced the availability of its curated set of secure container application images on Amazon ECR Public, complementing the current offering. Multiple registries, one product Developers now also have access to the LTS Docker Image Portfolio from the Amazon ECR Public registry.…
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CLI-only MAAS operation
MAAS provides a state-of-the-art User Interface (UI), which simplifies usage. But you may not know that MAAS also has a robust Command-line Interface (CLI), which actually provides more functionality than the UI. …
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9 Best URL Shorteners to Make Long URLs Shorter (Mostly Free)
Are you searching for the best URL shorteners to deal with long and complicated links? If it’s yes, you’re in the correct place. In this article, we’ll discuss all the best available link shorteners in brief, out of which most are free. …
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Canonical publishes LTS Docker Image Portfolio on Docker Hub
Ten year maintenance commitment on app images provides secure cloud software supply chain November 24th 2020: Canonical has published the LTS Docker Image Portfolio, a curated set of secure container application images, on Docker Hub.…
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