strategy Archives - WIREDGORILLA

Do the SEO workout to rank higher with your best content

Web Monkey2 years ago2 years ago014 mins

Are you ranking with the content you want to rank with? With your very best content? The content you’re the proudest of? When you’re doing SEO, you want your best posts and pages to be the ones that get the most attention.…

A long term SEO strategy? Knowing what Google wants is the key

Web Monkey2 years ago013 mins

Ranking signals, algorithm updates. One day you have the right number of keywords, the next day it’s too many. It might leave you wondering what Google wants to achieve.…

WordPress

10 examples of social media posts to get inspired

Web Monkey2 years ago2 years ago025 mins

You’ve probably heard it a dozen times before, but social media needs to be part of your online strategy. Whether you have a website, personal blog or webshop, social media allows you to reach and connect with your audience.…

The beginner’s guide to Yoast SEO

Web Monkey3 years ago025 mins

Let’s say you have a website but know little about SEO. But you’ve heard about Yoast SEO and people have told you it’s a great tool to optimize your site for Google, Bing, and Yandex.…

10 reasons your page won’t rank – even though it’s optimized

Web Monkey3 years ago027 mins

If your perfectly optimized post isn’t ranking, what could be the matter? Is the problem that your site is not on Google at all, or is something else going wrong?…

WordPress

Local business listings with Schema.org structured data

Web Monkey3 years ago018 mins

One of the things you can do to present your local business better in search results is Schema.org data for rich snippets. By adding structured data to your site, you can help search engines understand what your business is about and how it performs.…

WordPress

Technical SEO fitness: take our quiz to assess your fitness

Web Monkey3 years ago012 mins

Going to the gym regularly might get you fit, but dropping that routine will get out out of shape in no time. The same goes for your website — without a good fitness routine and proper maintenance, it might become a mess.…

SEO news in April 2021: More time for your Core Web Vitals

Web Monkey3 years ago024 mins

A bit of a scandal involving hospitals and the noindex tag, a postponed deadline for your Core Web Vitals and a whole new editing experience in WordPress.…

Why you should use a focus keyphrase only once

Web Monkey3 years ago3 years ago012 mins

Your focus keyphrase is the keyword(s) you want your post or page to rank for. If you’re particularly eager to rank for a specific keyword, you’ll probably be tempted to optimize many articles on your site for that keyphrase.…

Techno Babble

How to come up with social media content using feedback from your silent fans

Web Monkey3 years ago012 mins

Likes, shares and follows tell us a lot about what kind of content lands with our audience. However, these engagements paint an incomplete picture. Just consider the “90-9-1 Rule”.…

Techno Babble

9 social media lead generations to try in your next campaign

Web Monkey3 years ago018 mins

For every growth strategy you develop, you also need a plan to acquire fresh and relevant leads. This can sometimes be the most challenging part of marketing your business.…

News SEO: How to optimize your news site

Web Monkey3 years ago020 mins

If your website is all about news, there’s a lot you can do to optimize it for search engines (and your users in the process). In this post, we’ll address some things you need to keep in mind, specifically when optimizing your news website.…

Techno Babble

How to use competitive benchmarking to grow your social presence

Web Monkey3 years ago021 mins

Pop quiz: how does your social presence stack up against your closest competitors? Seems like a pretty straightforward question. However, measuring success on social media is tricky.…

Techno Babble

What to post on each social channel to stand out from the crowd

Web Monkey3 years ago019 mins

We get it: it’s easier to post the same content on all your social profiles than it is to plan individually. But your audience on Twitter is likely not the same as your audience on Instagram or as on Facebook.…

Techno Babble

Social Spotlight: How Tim Hortons puts people first in its social strategy

Web Monkey3 years ago010 mins

Overview Tim Hortons and Canada have a symbiotic relationship. The restaurant chain has crafted a brand identity as the largest (and most recognized) coffee and donut franchise in the country.…

WordPress

SEO news in March 2021: A rise in Google’s zero-click searches

Web Monkey3 years ago027 mins

There was quite a bit of discussion about a study that said that nearly 65% of Google searches in 2020 did not result in a click.…

Techno Babble

How to use the Instagram link in bio to drive traffic

Web Monkey3 years ago014 mins

You’ve probably seen it many times – your favorite Instagram account posts a photo about something interesting and ends the caption with “link in bio to read more.”…

Techno Babble

6 brilliant Facebook campaigns (& why they worked)

Web Monkey3 years ago018 mins

As the widest-reaching social network around, Facebook boasts nearly 2.8 billion monthly active users. But given the continuous changes to the Facebook algorithm and the platform’s shifting demographics, many marketers are stuck scratching their heads when it comes to their future on the platform.…

Techno Babble

Paid social 101: The basics of running effective ads

Web Monkey3 years ago017 mins

Getting started with paid social media feels like a big leap for most businesses. That’s because we’ve become so used to social being totally free. The reality, though?…

Why you need to share an executive summary of your social media reports with leadership

Web Monkey3 years ago010 mins

To most social marketers, metrics like impressions, engagements, conversions and clicks need almost no explaining. These are the numbers you’re likely already tracking on a regular basis to help measure your social performance and identify areas for improvement.…

Techno Babble

Multichannel marketing: What is it and how to start using it effectively

Web Monkey3 years ago015 mins

As a marketer, you have so many routes to pursuing your goals of generating brand awareness and getting more and more customers in the pipeline. There are so many different strategies and platforms to test for your brand, and multichannel marketing is just one of the ways you can manage your presence across them.…

Techno Babble

How social drives transformation: Q&A with Twitter’s Zach Hofer-Shall

Web Monkey3 years ago013 mins

For years now we’ve heard about the impending digital transformation—the slow-rolling wave of businesses removing non-digital, manual processes in favor of technology that improves efficiency, data collection and analysis, team collaboration and, ultimately, return on investments.…

Techno Babble

Social Spotlight: Drift wins by keeping things personal

Web Monkey3 years ago015 mins

We’ve written a lot of Social Spotlights over the past year. And while our writers typically rely on outside observations and research to inform our content, we thought it only fitting to make this spotlight a bit more…personal.…

Techno Babble

How to build a B2B social strategy (that isn’t boring)

Web Monkey3 years ago018 mins

Reality check: B2B social media is here to stay. In fact, recent statistics note that social advertising is practiced by a staggering 83% of B2B marketers and is second only to search engines in terms of success.…

Techno Babble

25 YouTube stats and facts to power your 2021 marketing strategy

Web Monkey3 years ago016 mins

If you’re interested in ramping up your video marketing strategy in 2021, you’re probably doing some research into the best platforms to use. If you’re trying to figure out how YouTube fits into your approach, we have a list of 27 must-know YouTube statistics to help you understand how the platform is being used right now.…

Techno Babble

Hear me out… Social media gimmicks won’t save your social strategy

Web Monkey3 years ago08 mins

In recent years, it feels as if organic social reach is on the decline. While there’s some debate as to what’s directly causing this phenomenon (Algorithms!…

To spring break or not to spring break? That is the question for brands navigating the pandemic

Web Monkey3 years ago014 mins

Ten years in Chicago has taught me that, even though the temperature reads 60 degrees outside, there’s likely one more cold spell we have to endure before we finally get to spring.…

Design and Web team summary – 08 December 2020

Web Monkey3 years ago014 mins

The web team here at Canonical run two week iterations. Here are some of the highlights of our completed work from this iteration. Web squad Our Web Squad develops and maintains most of Canonical’s promotional sites like ubuntu.com,…

Linux

SUSE OpenStack Cloud reaches the end of life

Web Monkey3 years ago010 mins

Time passes by! A year has passed since SUSE announced its decision to discontinue SUSE OpenStack Cloud, and many enterprises are already affected. This is because SUSE OpenStack Cloud 8 reaches the end of life (EOL) in late May 2021.…

15 Best WordPress Lead Generation Plugins 2020 to Boost Your Sales

Web Monkey3 years ago029 mins

Are you looking for the best WordPress lead generation plugins for your website? Lead generation is the process of attracting and turning your potential users into buying customers.…