We’re excited to announce that this year’s WordPress default theme, Twenty Seventeen, is now available on WordPress.com. Designed by Mel Choyce, Twenty Seventeen is…
Every year we release an annual flagship theme as a blank canvas for bloggers, artists, professionals, and business owners. This year’s creation, Twenty Sixteen,…
Yoast SEO 16.6: An internal linking workout for SEO fitness
SEO is just like staying healthy — you have to work at regularly it to keep fit. So be sure…
How does Google understand text?
On yoast.com, we talk a lot about writing and readability. We consider it a very important part of SEO. Your…
The beginner’s guide to Yoast SEO
Let’s say you have a website but know little about SEO. But you’ve heard about Yoast SEO and people have…
SEO news in May 2021: Google introduces a new language model
This month, Google held their annual I/O conference, an event at which they announce new product releases and other interesting…
4 creative writing exercises to improve your writing
Creating content is essential for SEO. However, if you’re a blogger or content creator of some kind, chances are that…
5 years of writing readable content with Yoast SEO
Writing seems simple enough, but writing a compelling text that keeps the attention is quite hard. Especially online. To keep…
What is readability and why is it important?
When it comes to writing, it can be hard to look at your work objectively. Of course, most of us…
Google’s algorithm is amazingly smart and incredibly dumb at the same time
Google is really smart, amazingly smart. The algorithm is very close to reading texts like human-beings. At the same time,…
10 years of Yoast and SEO: Webinar recap
Last Friday, May 29th, Yoast celebrated its 10th anniversary, and we invited everyone to join us! And what better way…
Independent Publisher 2 Is Here
The popular Independent Publisher design is a WordPress theme that has long been beloved for its simplicity and legibility. So…
New Theme: Twenty Seventeen
We’re excited to announce that this year’s WordPress default theme, Twenty Seventeen, is now available on WordPress.com. Designed by Mel Choyce, Twenty Seventeen is…
Customizing Twenty Sixteen: Four Takes on Our Annual Theme
Every year we release an annual flagship theme as a blank canvas for bloggers, artists, professionals, and business owners. This year’s creation, Twenty Sixteen,…
New Themes: Colinear and Franklin
On this Theme Thursday, we have two new free themes for you: Colinear and Franklin. Colinear Colinear — our update…
Reader Refresh
Today, we’re proud to present an improved version of the WordPress.com Reader. We’ve made the Reader faster, with shorter load…
New Themes: Apostrophe and Canard
Happy Theme Thursday! Today, WordPress.com welcomes two new free themes to its collection: Apostrophe and Canard. Apostrophe With a pared-down…
New Theme: Gazette
It’s Theme Thursday, and we’re happy to launch a brand new free theme. Gazette Gazette, designed by yours truly, is…
Five Themes for Poets (and Other Text-Loving Bloggers)
Over at The Daily Post, our first poetry-focused Blogging U. course, Writing 201: Poetry, has just entered its second week. It’s been a…
Five Themes for Writers and Readers
In the past, we’ve highlighted some of our favorite themes for longform enthusiasts and bloggers who just want to write.…