Monkey business for the geek in you!
You’ve probably heard it a dozen times before, but social media needs to be part of your online strategy. Whether you have a website, personal blog or webshop, social media allows you to reach and connect with your audience. To get new people into contact with you and to stay top of mind with your…
Let’s say you have a website but know little about SEO. But you’ve heard about Yoast SEO and people have told you it’s a great tool to optimize your site for Google, Bing, and Yandex. So you install the Yoast SEO plugin. What’s next? To help your pages rise to the top, our plugin needs your…
Have you ever looked at a piece of content online and thinking: Hmm, I’m not sure I can trust this? Who wrote this? Why should I believe a word of what they are saying? This happens more often than you think, especially if you are looking for content that you use to make decisions that…
When it comes to writing, it can be hard to look at your work objectively. Of course, most of us are able to write a few paragraphs or article on a certain topic. But making sure that your text is entertaining and easy-to-read is where it gets more challenging. Using too many difficult words, long…
In April 2021, Google changed how they assess content which ‘reviews’ products and services. The “Product reviews update” made it harder for pages that do little more than “summarize a bunch of products” to rank highly. But, unlike many other Google updates, this one came with a cheat sheet that describes what site editors need…
The web, and our online habits with it, are never at a standstill. One result of our fast-paced online behavior is that we scroll through our social media channels like nobody’s business. Or without having our full attention on it. Most of the time, your social image is the first (or only) thing that users…
For every growth strategy you develop, you also need a plan to acquire fresh and relevant leads. This can sometimes be the most challenging part of marketing your business. The good news is social media can be your most valuable lead generation channel if you know how to use it right. With 3.6 billion people…
If your website is all about news, there’s a lot you can do to optimize it for search engines (and your users in the process). In this post, we’ll address some things you need to keep in mind, specifically when optimizing your news website. In other words, let’s talk about SEO for news sites. Table…
There was quite a bit of discussion about a study that said that nearly 65% of Google searches in 2020 did not result in a click. This is one of the topics that our resident SEO experts Joost de Valk and Jono Alderson talked about in this month’s webinar. Want to know what they had…
To most social marketers, metrics like impressions, engagements, conversions and clicks need almost no explaining. These are the numbers you’re likely already tracking on a regular basis to help measure your social performance and identify areas for improvement. While these metrics may make complete sense to you and your team, things like follower count and…
Reality check: B2B social media is here to stay. In fact, recent statistics note that social advertising is practiced by a staggering 83% of B2B marketers and is second only to search engines in terms of success. From nurturing customers to flexing your industry influence, the social space has a ton to offer B2B brands….
In recent years, it feels as if organic social reach is on the decline. While there’s some debate as to what’s directly causing this phenomenon (Algorithms! Too many networks! More paid social!), social marketers can all agree it’s one challenge that calls for some creative problem solving. Some brands are choosing to take a direct…
I’m celebrating nine years at Canonical, and coming up on 15 years since I started contributing to Ubuntu in the community. It’s been quite the ride, helping build, support and advocate for the most popular Linux desktop, and most used Linux distribution in the cloud. Over those years, we’ve strived to make it easy for…
Ubuntu and Launchpad use OpenPGP keys heavily. Each source package is signed with the uploader’s key, and binary and source package downloads from Ubuntu’s primary archives and from users’ Personal Package Archives (PPAs) are indirectly signed by the publisher process with per-archive keys of its own. Access to Launchpad’s bug-manipulation interface is also controlled by…
Are you searching for the best URL shorteners to deal with long and complicated links? If it’s yes, you’re in the correct place. In this article, we’ll discuss all the best available link shorteners in brief, out of which most are free. In any business, managing long URLs can be a daunting task. The length…
Cybersecurity attacks on industrial IoT solutions can have detrimental consequences. This is the case because IoT devices record privacy-sensitive data and control production assets. Therefore, demonstrable trustworthiness is prerequisite to IoT adoption in industrial settings. Fortunately, IT security is a mature field. Experts have identified classes of threats devices may be subject to. Let’s discuss…
Wanna know how you can add a contact form on your WordPress website? You have come to the right place looking for answers. This guide shall give you the knowledge you need, to have your very own contact form on your site. Contact forms are simple online forms where your website users can enter their…
Keeping your visitors interested is the key to a successful website—and one great way to do that is with email. A smart email outreach plan piques peoples’ interest, keeps them engaged, and brings them back to your website. To send emails, you need a mailing list, and Mailchimp is the list-building tool of choice for…
I like to think that designers solve problems, while artists ask questions. And when the two go hand-in-hand, real magic happens. Why? Because the right question gets answered with the right solution — art asks, and design responds. Here at Automattic we were extremely fortunate to recently get to partner with independent artist and designer…