Sprout on Sprout: How to create your own social media video template
There’s more to social media video production than meets the eye. Staying up-to-date on trends. Finding on-screen talent. Recording videos…
Sprout on Sprout: How to communicate social media marketing priorities to outside stakeholders
Social media management isn’t an easy feat. Social media marketers know the work goes beyond simply scheduling a post with…
Sprout on Sprout: Behind the scenes with our 3-person social media team
Many people wonder how our social media team operates here at Sprout. And the truth is, like most social media…
What you need to know before creating a social media RFP (template included)
So, you’ve been tasked with creating a social media RFP. These questionnaires set the foundation for successful agency or vendor…
How to schedule Instagram posts that engage your audience
Do you know how to schedule Instagram posts? If not, it’s time to learn! We know: scheduling posts on Instagram…
11 of the best social media management tools to try
Trying to choose between social media management tools? From planning and scheduling your posts to analyzing and optimizing their performance,…
Break the “just post this” habit: How the right social media mix enhances multichannel campaigns
Brands today have more options available than ever when launching multichannel marketing campaigns—which may be both a blessing and a…
3 free social media campaign templates you can use right now—and why you need one
There’s nothing more intimidating than a blank page (or spreadsheet, depending on your preference). A strategy can be crystal clear…
How to Hire a Social Media Manager: A Recruiter’s Guide
Is it time for you to hire a social media manager? Because the role is arguably more important than ever…
The right time to invest in new enterprise social media management software (and what to do before you switch)
Ask any marketer and they’ll tell you that replacing or updating a crucial part of your martech stack is no…
3 ways to manage Instagram DMs and avoid inbox overload
Instagram DMs can be a powerful channel for customer service and cultivating relationships with your audience. However, overwhelming message volumes,…
Understanding collaborative & working styles on your team
“There is no I in team” is an often-repeated mantra but to make sure your team is operating the best…