By now, you’ve likely heard of influencer marketing and the strategy of working with influencers or digital creators to help…

Duolingo’s TikTok has become a phenomenon. Just a couple months ago they were at 100,ooo followers…now they have 1.7 million.…

If you’ve been using social media marketing for your brand for a while, you might have begun to realize that…

It seems like every month, there’s a new social media channel that pops up. Should you create a TikTok account?…

For some brands, marketing to Generation Z can seem like a daunting task. The reality though? Figuring out how to…

Crafting a witty Tweet, optimizing your Instagram posts with hashtags or brainstorming copy for Facebook ads may all seem like…

Whether it’s through micro influencers, customer advocates or celebrity endorsers, user-generated content (also known as UGC) is the bread and…

Businesses have flocked to social media over the past year. With shops forced to shut their doors and relentless lockdowns…

Ninety-three percent of marketers acknowledge that social media accelerated competition within their industry in the last year. So, what’s one…

Social media marketing campaigns are more important than ever, especially in 2021. According to The Harris Poll conducted in 2021,…

It’s no secret that Instagram Stories are a big deal. With over 500+ million Stories published daily, they’re among the…

Social media are essential tools in every site owner’s marketing toolkit. It is, however, hard to control how your URLs…