The creator economy shows no signs of waning, with about 50 million people who identify themselves as such. This movement…

Since its inception, Twitter has revolutionized the way we communicate. It’s fast, concise and a great way to connect with…

With 436 million monthly active users worldwide and 52% of Twitter users using the platform daily, Twitter has been the…

As the most-used platform by marketers worldwide and boasting nearly 3 billion monthly active users, there’s no denying the strength…

Pinterest is a great platform for sharing and discovering images, ideas and content. It’s also relevant for B2C marketers that…

You know it, your brand loves it, you’ve lost hours scrolling on it. With more than one billion active users,…

When Instagram launched in 2010, users could only share square images from their mobile devices. Since then, the app has…

Many people wonder how our social media team operates here at Sprout. And the truth is, like most social media…

To understand the best times to post on Instagram it’s important to understand how Instagram has evolved. The network’s popularity…

Sharing your performance data without including industry-specific social media benchmarks is like putting on a play without setting the stage.…

The hashtag has long been around and is an important tool in helping individuals connect, brands track conversations but most…

“So, like, how many Twitter followers do you have?” Listen: you can’t dismiss your follower count on Twitter as a…