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Why you need to share an executive summary of your social media reports with leadership

To most social marketers, metrics like impressions, engagements, conversions and clicks need almost no explaining. These are the numbers you’re likely already tracking on a regular basis to help measure your social performance and identify areas for improvement. While these metrics may make complete sense to you and your team, things like follower count and…

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Improve Your Remote Collaboration With P2

P2 powers internal collaboration at WordPress.com — and now it’s free for everyone. As more collaboration is happening remotely and online — work yes, but increasingly also school and personal relationships — we’re all looking for better ways to work together online. Normally, teachers hand out homework to students in person, and project leaders gather…

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Celebrating Pride Month with Out in Tech

Happy Pride Month! Last year, I shared resources and highlighted organizations doing awesome work in the LGBTQ+ community. This year, I’m excited to tell you more about Out in Tech, an organization that Automattic has partnered with for the past four years. I’m proud to say that this year, the Queeromattic Employee Resource Group —…

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