how-does-google-understand-text

How does Google understand text?

On yoast.com, we talk a lot about writing and readability. We consider it a very important part of SEO. Your text needs to be easy to follow and it needs to satisfy your users’ needs. This, in turn, will help your rankings. However, we rarely talk about how Google and other search engines read and…

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gorilla-chimp

How to use competitive benchmarking to grow your social presence

Pop quiz: how does your social presence stack up against your closest competitors? Seems like a pretty straightforward question. However, measuring success on social media is tricky. Read moreInstalling and Configuring your OnApp CloudBecause comparing “Likes,” shares and other performance metrics between businesses doesn’t mean much in a vacuum. Should you be happy about those…

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industry-experts-and-pro-bloggers-come-together-to-inspire-teach-and-help-you-and-your-site-succeed

Industry Experts and Pro Bloggers Come Together to Inspire, Teach, and Help You (and Your Site) Succeed

At the Official WordPress.com Growth Summit, the two-day virtual conference running twice from August 11-13, you’ll have access to about 50 speakers and presenters across 90+ breakout sessions and keynote conversations. The varied lineup will appeal to new and established bloggers; professionals in tech, media, and marketing; and anyone ready to build or expand their…

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announcing-free

Announcing Free .blog Subdomains

Over the last thirteen years or so, the number of sites on WordPress.com has grown — a lot. Every one of those sites gets a unique wordpress.com address. And since there are millions of sites created each year, it means the address you’d like isn’t always available. Today, a whole new range of possibility opens up:…

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field-notes-woocommerce-workshop-for-women

Field Notes: WooCommerce Workshop for Women

Automatticians, the people who build WordPress.com, participate in events and projects around the world every day. Periodically, they report back on the exciting things they do in the community. Members of Automattic’s Happiness team have traveled to Southeast Asia three times since last September to meet people in communities across the region. Our goal? To…

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four-tips-from-seasoned-bloggers

Four Tips From Seasoned Bloggers

Some of the best blogging advice we hear is from you. On Discover, we publish interviews and profiles of bloggers around the world, who also impart their own tips on how they’ve gotten the most out of WordPress.com. If you’ve missed these interviews, not to worry — we’ve compiled some of the best bits of blogging wisdom here. Join…

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three-wordpressers-making-a-splash

Three WordPressers Making a Splash

We love celebrating the achievements of those who use WordPress to share their talents with the world, so here are three recent success stories we thought you’d enjoy. If you’re thirsty for more in-depth profiles of WordPressers and their accomplishments, be sure to browse through our Discover features. Modern love, modern families Jerry Mahoney has been documenting…

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exploring-your-dashboard-four-of-our-favorite-tools

Exploring Your Dashboard: Four of Our Favorite Tools

A few months ago, we launched a spandy-new post editor, updates to the WordPress.com Reader, and a WordPress.com desktop app. They’re all designed to make publishing and managing your sites easier, from more effective auto-saving to quicker creation of image galleries. Have you discovered everything the new and improved WordPress.com can do? Here are four of…

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customizing-twenty-sixteen-four-takes-on-our-annual-theme

Customizing Twenty Sixteen: Four Takes on Our Annual Theme

Every year we release an annual flagship theme as a blank canvas for bloggers, artists, professionals, and business owners. This year’s creation, Twenty Sixteen, is a gorgeous theme that celebrates a classic WordPress layout yet injects it with new energy and precise, minimalist flare. Twenty Sixteen‘s customization options allow it to support any type of site — from a traditional blog to a professional web…

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the-2015-wordpress

The 2015 WordPress.com Year In Review!

Here’s an incredible fact: together, you published more than 660 million posts on WordPress.com in 2015, and made more than 655 million comments. That’s a whole lot of joy, laughter, tears, insight, and thoughtfulness. And it’s just one part of a huge global community of people — WordPress now powers more than 25% of the internet — with interests ranging from…

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