What is readability and why is it important?
When it comes to writing, it can be hard to look at your work objectively. Of course, most of us…
Why you should use a focus keyphrase only once
Your focus keyphrase is the keyword(s) you want your post or page to rank for. If you’re particularly eager to…
Google’s algorithm is amazingly smart and incredibly dumb at the same time
Google is really smart, amazingly smart. The algorithm is very close to reading texts like human-beings. At the same time,…
25 YouTube stats and facts to power your 2021 marketing strategy
If you’re interested in ramping up your video marketing strategy in 2021, you’re probably doing some research into the best…
How to choose the right focus keyword
In the Yoast SEO plugin, you’ll find a focus keyphrase input field for every page on your site. Here, you…
7 keyword research mistakes you should avoid
Thinking about the keywords you want to rank for is really the first and foremost step you need to take…