Accessibility in social media
Social media plays a huge part in our day-to-day lives. It’s used by people from all walks of life. But…
YouTube SEO in 5 minutes
We’ll start with a brief summary of YouTube ranking factors. Next, we’ll make a best-guess assessment of how they break…
Yoast Summer School 2021: A recap of the best bits
This year we held our first ever Yoast SEO Summer School, a series of 4 interactive online workshops with our…
Clean up your old content with our new SEO workout!
Does your website have any dead-ends? What about hidden content? Is each page getting the attention it deserves? How sure…
SEO for sports, fitness and gyms: 5 tips to get you ranking
Sports and fitness SEO is a really tough game. You’ll need to work hard to get those pages ranking (and…
Summer School: Free workshops on SEO and marketing!
Do you want to know how to stand out in Google’s search results? Do you want to brush up on…
Do the SEO workout to rank higher with your best content
Are you ranking with the content you want to rank with? With your very best content? The content you’re the…
How does Google understand text?
On yoast.com, we talk a lot about writing and readability. We consider it a very important part of SEO. Your…
Get your website back into shape with SEO fitness
Back to Yoast.com Whether your website is brand new or has been around for a while, it’s important to keep…
A long term SEO strategy? Knowing what Google wants is the key
Ranking signals, algorithm updates. One day you have the right number of keywords, the next day it’s too many. It…
10 reasons your page won’t rank – even though it’s optimized
If your perfectly optimized post isn’t ranking, what could be the matter? Is the problem that your site is not…
What is E-A-T (Expertise, Authoritativeness, and Trustworthiness)?
Have you ever looked at a piece of content online and thinking: Hmm, I’m not sure I can trust this?…