Monkey business for the geek in you!
SEO is just like staying healthy — you have to work at regularly it to keep fit. So be sure to give your site the love it needs. SEO is never a one-time thing but rather a process that will keep you busy for a long time. At Yoast, we often think about how we…
Let’s say you have a website but know little about SEO. But you’ve heard about Yoast SEO and people have told you it’s a great tool to optimize your site for Google, Bing, and Yandex. So you install the Yoast SEO plugin. What’s next? To help your pages rise to the top, our plugin needs your…
This month, Google held their annual I/O conference, an event at which they announce new product releases and other interesting stuff. They introduced us to MUM, their new language model and the next step in understanding online content. But meeting (their) MUM wasn’t all. There was lots of SEO news in May 2021 and our…
Creating content is essential for SEO. However, if you’re a blogger or content creator of some kind, chances are that you feel stuck from time to time. You’ve made the time to write, but nothing comes to mind. A writer’s block. This is where creative writing exercises can help: they give your brain the space…
Writing seems simple enough, but writing a compelling text that keeps the attention is quite hard. Especially online. To keep people on your page, you need to write quality content that’s easy to read. Easier said than done? You’re absolutely right. That’s why we introduced a readability analysis in our Yoast SEO plugin five years…
When it comes to writing, it can be hard to look at your work objectively. Of course, most of us are able to write a few paragraphs or article on a certain topic. But making sure that your text is entertaining and easy-to-read is where it gets more challenging. Using too many difficult words, long…
In April 2021, Google changed how they assess content which ‘reviews’ products and services. The “Product reviews update” made it harder for pages that do little more than “summarize a bunch of products” to rank highly. But, unlike many other Google updates, this one came with a cheat sheet that describes what site editors need…
Your focus keyphrase is the keyword(s) you want your post or page to rank for. If you’re particularly eager to rank for a specific keyword, you’ll probably be tempted to optimize many articles on your site for that keyphrase. But, that’s not what a focus keyphrase is for! You should only ever use a focus…
Pop quiz: how does your social presence stack up against your closest competitors? Seems like a pretty straightforward question. However, measuring success on social media is tricky. Read moreInstalling and Configuring your OnApp CloudBecause comparing “Likes,” shares and other performance metrics between businesses doesn’t mean much in a vacuum. Should you be happy about those…
Google is really smart, amazingly smart. The algorithm is very close to reading texts like human-beings. At the same time, parts of Google’s algorithm aren’t smart at all. Computers aren’t that good at understanding ‘what is what’ on a page. If you have a recipe site, you’ll need to tell Google what an ingredient is,…
To most social marketers, metrics like impressions, engagements, conversions and clicks need almost no explaining. These are the numbers you’re likely already tracking on a regular basis to help measure your social performance and identify areas for improvement. While these metrics may make complete sense to you and your team, things like follower count and…
For years now we’ve heard about the impending digital transformation—the slow-rolling wave of businesses removing non-digital, manual processes in favor of technology that improves efficiency, data collection and analysis, team collaboration and, ultimately, return on investments. Digital transformation was always coming. But due to COVID-19, what would have been a gradual transformation happened virtually overnight….
The web team here at Canonical run two week iterations. Here are some of the highlights of our completed work from this iteration. Web squad Our Web Squad develops and maintains most of Canonical’s promotional sites like ubuntu.com, canonical.com and more. Anbox Cloud UI To make it easier for customers to manage their various Anbox…
Weighing the options with an Ubuntu 16.04 upgrade Ubuntu 16.04 LTS Xenial Xerus is transitioning from its five-year standard security maintenance window in four months, leaving many asking the question: can I manage an Ubuntu 16.04 LTS upgrade by April 2021, or do I need more time to plan this migration? In the Less than…
The world of software is a vast and complex one, often too difficult to easily assess by human intuition alone. Which is why detailed and accurate measurements of software behavior are essential in helping us understand and gauge how well our applications perform. The Snap Store has a fair share of productivity tools and utilities,…
Are you searching for the best URL shorteners to deal with long and complicated links? If it’s yes, you’re in the correct place. In this article, we’ll discuss all the best available link shorteners in brief, out of which most are free. In any business, managing long URLs can be a daunting task. The length…
The web team here at Canonical run two-week iterations. Here are some of the highlights of our completed work from this iteration. Meet the team Hi, I am Carlos Wu. I work for the Webteam as a web developer, and I just recently reached 1 year at Canonical! Read moreKali’s stable Docker image is now…
“The King is dead, long live the King.” It might be my french roots speaking, but it seems that actual use cases are replacing King Edge, and it might be for the best. Warning; do not read this blog if you’re particularly sensitive about edge computing (and if you don’t know what this is about,…
The web team here at Canonical run two-week iterations. Here are some of the highlights of our completed work from this iteration. Meet the team Hi, my name is Long. I’ve recently joined Canonical on the Web and Design team as a Lead Visual Designer. Joining Canonical during this weird time that we’re all going…
Another Open Infrastructure Summit just passed, and yet this one was like no other OIS past. Head-sponsoring the first ever virtual OIS was an interesting experience to say the least, with more than 10,000 community members worldwide hoping on the hand-built OIS platform to see what’s new in the open infrastructure space, connect, and –…