How To Deal With Google Analytics Spam Data
Ever raised an eyebrow at some of the sites showing up as Referrals in your Google Analytics reports? Analytics spam is a pervasive problem. There are 2 primary kinds of spam data you’ve probably seen show up in your Google Analytics reports. In some cases you may not have even realized it was spam.
There’s spam sites that show up in your referrer reports, and there’s spam that shows up in the browser language report. This post describes how to deal with both kinds of spam so that you can enjoy clean Analytics data! If you haven’t checked your Analytics for a while, I recommend doing so, to see if you’ve been subjected to any of the above.