Google boosts iOS App campaigns with new formats, AI tools
Google is rolling out a suite of updates to boost iOS app marketing performance, from fresh…
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Google Ads adds ‘Share of Cost’ toggle to PMax reporting
Google Ads is rolling out a new Cost Slider in Performance Max (PMax) campaign reporting, giving…
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YouTube expands Promote tools, no Google Ads needed
YouTube rolled out a set of creator-friendly updates, including doubling the image limit in Community Posts,…
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Google taps large language models to cut invalid ad traffic by 40%
Google is deploying large language models (LLMs) from its Ad Traffic Quality team, Google Research, and…
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QTS to Invest $10B in New Cedar Rapids Data Center Campus
QTS Data Centers, a portfolio company of Blackstone, has unveiled plans for a massive new data center…
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Google to enforce EU Political ads rules in ads API and scripts
Google is tightening compliance ahead of the EU’s new political advertising regulation, which takes effect in…
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X will put ads inside Grok AI answers
Elon Musk told advertisers Wednesday that X will start inserting ads into responses from its AI…
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Sitelinks now factor into Google Performance Max ad strength
Google Ads updated how it calculates ad strength in Performance Max campaigns and sitelinks are now…
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10 Yoast WooCommerce SEO features to boost Black Friday rankings and revenue
SEO plugin for WooCommerce automatically adds structured data to your product pages, including price, stock status,…
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AI Max gets new reporting features
Google Ads’ AI Max reporting now allows advertisers to view search terms, headlines, and landing pages…
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Thinkific vs Graphy: Which Online Course Platform Is Best for Your Ecommerce Brand?
Thinkific and Graphy are two leading platforms for selling online courses — but which one works…
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Google Ads adds ‘Locations of Interest’ targeting to AI Max for Search
Google Ads added a new targeting feature to AI Max for Search campaigns: “Locations of Interest.”…
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Microsoft Ads rolls out website exclusion tools for Search, Audience ads
Microsoft Advertising just rolled out new exclusion management tools for Search Ads and Audience Ads, making…
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Industrial-scale deepfake abuse caused a crisis in South Korean schools. Here’s how Australia can avoid the same fate
Australian schools are seeing a growing number of incidents in which students have created deepfake sexualised…
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FOSS Weekly #25.31: Kernel 6.16, OpenMandriva Review, Conky Customization, System Monitoring and More
The summer holiday season starts. Time to hit the beach, mountains, or the couch 😄 My…
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New Google AI Max ads spotted – here’s how they’re different
A fresh version of Google’s AI Max search ad format has been seen in the wild…
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Google tests AI Max ad group setting in keyword-less shift
A new beta spotted in Google Ads, dubbed “Ad Group setting for AI Max,” is giving…
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TikTok doubles down on Search Ads as commerce ambitions cool
TikTok is making a major push into search advertising, even as its ecommerce rollout hits headwinds….
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European Cloud Revenues Quadruple Since 2017, Market Hits €61B
From 2017 to 2024, European service providers more than quadrupled their local cloud revenues, according to…
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Amazon pulls out of Google Shopping ads
Amazon has abruptly exited Google Shopping ad auctions, a move with significant implications for Alphabet’s ad…
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Microsoft Advertising rolls out Lifetime Budgets for Audience Ads
Microsoft Advertising officially launched Lifetime Budgets (LTB) for all Audience Ads customers, offering more flexibility in…
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Google tests negative keyword lists in PMax, despite its own rules
Some Google Ads users are reporting the ability to add negative keyword lists to Performance Max…
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Snapchat Ads drive higher ROAS for ecommerce brands: Study
Despite a smaller overall share of ad spend, Snapchat ads appear to deliver stronger returns on…
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Exploring Creativity with Versal Letters
Some time ago, Geoff Graham from CSS-Tricks gave us a refresher on the CSS `initial-letter` property….
