Understanding digital marketing: explaining the basics
When you’re running an online store, digital marketing is at the center of nearly everything you…
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Reseller Hosting or Affiliate Marketing: Choose the Right Strategy to Boost Your Revenue
When running a web design and/or development business or running an agency, you can offer your…
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People trust podcasts more than social media. But is the trust warranted?
There’s been a striking decline in public confidence in social media platforms, according to the 2025…
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How I am Using Git and Obsidian for Note Version Management
Git is a powerful tool that helps you keep track of changes in your files over…
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Strategies to control costs and delight shoppers during peak shopping seasons
Peak shopping seasons like Black Friday/Cyber Monday, Valentine’s Day, and the summertime can either propel your…
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Tips and Proven Methods to Optimize for Google’s Featured Snippets
Let’s be honest – every website owner wants to jump to the first position in Google…
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New Bing Places for Business is live
Microsoft is rolling out the new and updated Bing Places for Business. “Today, we are excited…
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Aashna Makin’s experience of when best practices backfire
[embedded content][embedded content] On episode 326 of PPC Live The Podcast I sat down down with…
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Future-proof your ecommerce data strategy with zero- and first-party data
We all know that customer data is like gold — with one exception: you can’t mine…
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Why is summarizing essential for modern content?
high-quality content into a shorter version while keeping the essential points intact. The aim is straightforward:…
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Introducing a new AI-powered package: Track your brand in AI search
Yoast SEO AI+ package. This new tool helps you understand how your brand appears in AI-powered…
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YouTube dominates AI search with 200x citation advantage: Data
YouTube is cited 200x more than any other video platform in AI search results, according to…
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How to boost peak season conversion rates with Stripe
The end-of-year holidays are unsurprisingly the biggest, most competitive time of the year for many online…
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Go beyond CTR with 6 AI-powered SEO discoverability metrics
32% CTR drop after AI Overviews launched, plummeting from 28% to 19%. Position #2 fared even…
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How safe is your face? The pros and cons of having facial recognition everywhere
Walk into a shop, board a plane, log into your bank, or scroll through your social…
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Gcore Radar Report: DDoS Attack Volumes Surge 41% in Early 2025
DDoS attacks are rising at an alarming pace in both scale and sophistication, according to Gcore’s…
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A guide to ecommerce shipping
Creating the right ecommerce shipping strategy for your online store is essential to winning loyal customers,…
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3D Secure 2.0: The Future of Digital Payment Security is Now
With the increase of devices becoming payment devices, Digital commerce is now the fastest growing area…
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Netskope IPO Soars as $8.8B Cybersecurity Firm Highlights Growth
Cybersecurity company Netskope has made a strong entrance to public markets, with its shares climbing sharply…
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Everything you need to know about AI citations vs backlinks
AI, the search landscape is shifting. Instead of chasing endless links, visibility now also depends on…
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Blog Blunders and Ad Copy Chaos ft Adrienne Shavers
[embedded content][embedded content] On episode 324 of PPC Live The Podcast On the latest episode of…
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How to upsell and cross-sell your way to higher revenue with WooCommerce
Making sales is good, but making bigger sales and moving more products per sale is better….
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CNCF, Docker Partner to Strengthen Cloud Native Open Source
The Cloud Native Computing Foundation has announced a new partnership with Docker aimed at strengthening the…
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How to Promote Correctly FastComet Offers with Google Ads, Yahoo/Bing
While we make sure to be as flexible as possible in giving you options to promote…
