The URL mistake that killed Black Friday ft Nick Handley
[embedded content] On episode 338 of PPC Live The Podcast, I speak to Nick Handley Paid…
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OpenAI will put ads in ChatGPT. This opens a new door for dangerous influence
OpenAI has announced plans to introduce advertising in ChatGPT in the United States. Ads will appear…
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Study: AI Pushes Enterprise IT Infrastructure Beyond Its Limits
Global cybersecurity infrastructure provider Netskope has published new research indicating that the rapid acceleration of artificial…
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New: Track brand visibility in Gemini with Yoast AI Brand Insights
Yoast SEO AI+ plan. You’ll see which sources they use and how sentiment compares across the tools your…
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European Firms Turn to Sovereign Clouds for Control and Resilience
European enterprises are increasingly turning to sovereign cloud services as regulatory pressure, geopolitical uncertainty, and demands…
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Google launches A/B testing for Performance Max assets (Beta)
Advertisers can now compare two sets of assets while keeping “common assets” consistent across both versions….
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Choosing the Right IaaS Provider for Long-Term Cloud Success
As enterprises accelerate digital transformation, Infrastructure-as-a-Service (IaaS) has become a foundational pillar of modern IT strategy….
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Revolutionizing Business Networks with Software-Defined Strategy
What began as an academic concept to decouple network control from hardware has become a foundational…
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Top 10 PPC news stories 2025 on Search Engine Land
Pay-per-click (PPC) marketing in 2025 moved fast and grew more complex. Google drove many of the…
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48-year-old quit her Wall Street job to start a business from her attic — now it brings in $70M/year
In a world where entrepreneurial dreams often clash with harsh realities, the story of Louisa Serene…
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Top 10 SEO news stories of 2025
Another year in search has come and gone, and Google called it year three of a…
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7 Top Print-On-Demand Platforms To Try – Zazzle Alternatives in 2026
Zazzle has become the go-to option for people with creative ideas and those looking to sell…
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Google adds Maps to Demand Gen channel controls
Google expanded Demand Gen channel controls to include Google Maps, giving advertisers a new way to…
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Best Micro Fulfillment Companies for Ecommerce for 2026
After a decade and a half in the ecommerce space, I’ve seen logistics come a long…
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Google sues SerpApi over scraping and reselling Search data
Google said today that it is suing SerpApi, accusing the company of bypassing security protections to…
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NVIDIA Readies Open-Source GPU Fleet Monitoring for AI Data Centers
As artificial intelligence workloads scale rapidly, data center operators are facing mounting pressure to maintain visibility…
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Sophie Fell talks why double-checking campaign settings matters
[embedded content][embedded content] On episode 334 of PPC Live The Podcast, I speak to Sophie Fell…
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AWS Debuts Graviton5, Boosting Cloud Performance, Efficiency, Security
AWS has unveiled Graviton5, its most advanced generation of custom-built Arm-based processors, marking a significant escalation…
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Proxmox Datacenter Manager 1.0 Debuts as Unified Multi-Cluster Platform
Proxmox has entered a new phase of ambition with the general availability release of Proxmox Datacenter…
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Cover Image vs. Featured Image in WordPress Gutenberg
Since WordPress 5.0, we have Gutenberg set as our default block editor. With it, we got…
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Ecommerce PPC: 4 takeaways that shape how campaigns perform
PPC for ecommerce operates differently from PPC for lead gen or SaaS. The way campaigns learn,…
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Switzerland Tightens Public-Sector Use of US and Global Cloud
Switzerland is drawing a hard line on how public-sector bodies can use global cloud platforms, tightening…
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Google adds Search Partners segment to PMax reporting
Google rolled out a long-awaited Performance Max (PMax) reporting upgrade, giving advertisers their first clear look…
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AWS and Google Cloud Unveil New Multicloud Connectivity Framework
AWS and Google Cloud are moving to redefine the future of multicloud connectivity, unveiling a new…
