Yoast SEO 16.3: Schema structured data improvements
Making sure search engines can understand your site is one of the top priorities in SEO….
5 years of writing readable content with Yoast SEO
Writing seems simple enough, but writing a compelling text that keeps the attention is quite hard….
What is an XML sitemap and why should you have one?
A good XML sitemap acts as a roadmap of your website that leads Google to all…
SEO news in April 2021: More time for your Core Web Vitals
A bit of a scandal involving hospitals and the noindex tag, a postponed deadline for your…
Why you should use a focus keyphrase only once
Your focus keyphrase is the keyword(s) you want your post or page to rank for. If…
Introducing a new design for the WordPress apps
The WordPress mobile apps are the best way to manage your site from anywhere. If you’re…
7 ways to improve product descriptions in your online store
These days, it seems as if everyone and their mother have an online store. Platforms such…
How to create a digital story in WordPress
‘It was a bright cold day in April, and the clocks were striking thirteen’. The first…
A guide to B2B content marketing in 2021
Marketing directly to consumers and marketing to businesses walk a similar strategy path but with some…
9 social media lead generations to try in your next campaign
For every growth strategy you develop, you also need a plan to acquire fresh and relevant…
News SEO: How to optimize your news site
If your website is all about news, there’s a lot you can do to optimize it…
What to post on each social channel to stand out from the crowd
We get it: it’s easier to post the same content on all your social profiles than…
SEO news in March 2021: A rise in Google’s zero-click searches
There was quite a bit of discussion about a study that said that nearly 65% of…
How to schedule Tweets and drive better engagement
Twitter sees an average of 500 million Tweets every day, meaning there’s no shortage of highly…
6 brilliant Facebook campaigns (& why they worked)
As the widest-reaching social network around, Facebook boasts nearly 2.8 billion monthly active users. But given…
8 Instagram trends to pay attention to in 2021
With each new year, social marketers like to predict what’s going to happen in their industry…
Multichannel marketing: What is it and how to start using it effectively
As a marketer, you have so many routes to pursuing your goals of generating brand awareness…
Social Spotlight: Drift wins by keeping things personal
We’ve written a lot of Social Spotlights over the past year. And while our writers typically…
How to build a B2B social strategy (that isn’t boring)
Reality check: B2B social media is here to stay. In fact, recent statistics note that social…
25 YouTube stats and facts to power your 2021 marketing strategy
If you’re interested in ramping up your video marketing strategy in 2021, you’re probably doing some…
Build a Beautiful Site in the WordPress Mobile Apps with Predesigned Page Layouts
Your WordPress mobile app is a convenient way to create and manage your WordPress site. Now,…