SEO news in May 2021: Google introduces a new language model
This month, Google held their annual I/O conference, an event at which they announce new product…
What is E-A-T (Expertise, Authoritativeness, and Trustworthiness)?
Have you ever looked at a piece of content online and thinking: Hmm, I’m not sure…
Yoast SEO 16.3: Schema structured data improvements
Making sure search engines can understand your site is one of the top priorities in SEO….
5 years of writing readable content with Yoast SEO
Writing seems simple enough, but writing a compelling text that keeps the attention is quite hard….
What can Google’s “product reviews update” teach us about “high-quality content”?
In April 2021, Google changed how they assess content which ‘reviews’ products and services. The “Product…
Which is the best video hosting platform for SEO?
Can you tell me which video hosting platform is best for SEO? This is the question…
How to come up with social media content using feedback from your silent fans
Likes, shares and follows tell us a lot about what kind of content lands with our…
How to schedule Tweets and drive better engagement
Twitter sees an average of 500 million Tweets every day, meaning there’s no shortage of highly…
8 Instagram trends to pay attention to in 2021
With each new year, social marketers like to predict what’s going to happen in their industry…
Why you need to share an executive summary of your social media reports with leadership
To most social marketers, metrics like impressions, engagements, conversions and clicks need almost no explaining. These…
How social drives transformation: Q&A with Twitter’s Zach Hofer-Shall
For years now we’ve heard about the impending digital transformation—the slow-rolling wave of businesses removing non-digital,…
Social Spotlight: Drift wins by keeping things personal
We’ve written a lot of Social Spotlights over the past year. And while our writers typically…
How to build a B2B social strategy (that isn’t boring)
Reality check: B2B social media is here to stay. In fact, recent statistics note that social…
How does video SEO work?
Video is great for explaining a topic in just a couple of minutes. Or, to give…
Introducing WordPress Stories: A New Way to Engage Your Audience
Since the early days of Snapchat, which made the format so popular, Stories have become a…
Turn Your WordPress.com Blog into a Podcast with Anchor
Blogging on WordPress.com is all about sharing your unique voice, and starting today, you can extend…
Build a Beautiful Site in the WordPress Mobile Apps with Predesigned Page Layouts
Your WordPress mobile app is a convenient way to create and manage your WordPress site. Now,…
Building Single-Page Websites on WordPress.com
WordPress.com supports a wide range of features for building your online presence: blogs, online stores, newsletter…
MAAS 2.9 is now available
Canonical is happy to announce that MAAS 2.9 is now available. We’ll get to the details…
Snaps: How we got here
I’m celebrating nine years at Canonical, and coming up on 15 years since I started contributing…
The State of Robotics – November 2020
Goodbye Thanksgiving (well, for some of us), hello Christmas! The holiday season really is the best,…