Google’s virtual try-on adds shoes, expands internationally
Google’s AI-powered Try On feature, which lets users see how clothing items look on them, is…
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Understanding digital marketing: explaining the basics
When you’re running an online store, digital marketing is at the center of nearly everything you…
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WordPress or Squarespace – Which One Should You Use in 2021
WordPress and Squarespace are both tools for building websites, but it’s hard to overstate just how…
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Instacart brings retail media targeting to TikTok Ads Manager
Instacart today became the first retail media network to integrate directly with TikTok Ads Manager. This…
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Reseller Hosting or Affiliate Marketing: Choose the Right Strategy to Boost Your Revenue
When running a web design and/or development business or running an agency, you can offer your…
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The Flesch reading ease score: Why & how to use it
Yoast SEO 19.3. We replaced the Flesch Reading Ease Score with the word complexity assessment. You…
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DOJ and Google wrap up ad tech monopoly hearing
The Justice Department and Google wrapped a two-week hearing over how to address Google’s illegal monopoly…
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How to Use Shopify with WordPress: The Complete Guide for 2025
Running your site on WordPress but want to sell with Shopify? That used to be complicated….
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WordPress 5.7 — Road to Full Site Editing
Let’s get excited! The first new WordPress release of 2021 is here. WordPress 5.7 named “Esperanza”…
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How I am Using Git and Obsidian for Note Version Management
Git is a powerful tool that helps you keep track of changes in your files over…
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15+ Best Free Personal Portfolio WordPress Themes in 2025
As a designer, illustrator, or other creative professionals, a portfolio website is an essential tool to…
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Tips and Proven Methods to Optimize for Google’s Featured Snippets
Let’s be honest – every website owner wants to jump to the first position in Google…
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Google Search serving issue in some locales
Google confirmed an ongoing issue with serving search results in Google Search. This is impacting some…
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New Bing Places for Business is live
Microsoft is rolling out the new and updated Bing Places for Business. “Today, we are excited…
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Aashna Makin’s experience of when best practices backfire
[embedded content][embedded content] On episode 326 of PPC Live The Podcast I sat down down with…
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Why is summarizing essential for modern content?
high-quality content into a shorter version while keeping the essential points intact. The aim is straightforward:…
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Meta unveils Business AI and new generative tools
Meta unveiled new AI products – including a “Business AI” concierge, generative video, and creative tools…
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Top Your Affiliate Marketing Game with TikTok Content
Video advertising is on the rise. But not just any video content. We’re talking “fun,” “thinking…
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Introducing a new AI-powered package: Track your brand in AI search
Yoast SEO AI+ package. This new tool helps you understand how your brand appears in AI-powered…
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Google sends 831x more visitors than AI systems: Report
Google sends publishers 831x more visitors than AI systems, according to TollBit’s State of the Bots…
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YouTube dominates AI search with 200x citation advantage: Data
YouTube is cited 200x more than any other video platform in AI search results, according to…
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How to write an effective summary for your content
Yoast AI Summarize, they can be created very easily. So adding a summary can be a…
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How I Found Internal Linking Opportunities With Vector Embeddings
Take the time to build, analyze, and refine your internal link structure. This step-by-step guide transformed…
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Go beyond CTR with 6 AI-powered SEO discoverability metrics
32% CTR drop after AI Overviews launched, plummeting from 28% to 19%. Position #2 fared even…
