Google Ads quietly rolls out a new conversion metric
A new column called “Original Conversion Value” has started appearing inside Google Ads, giving advertisers a…

A new column called “Original Conversion Value” has started appearing inside Google Ads, giving advertisers a…

WordPress is a CMS that makes website management easier for online businesses, blogs, and even online…

Google is releasing some new ways to book your flights and hotels through AI Mode, plus…

I rely heavily on GNOME extensions for my daily workflow. From Dash to Dock for quick…

If you’re like me, you probably grew up with the classic Linux command-line tools such as…

Google’s long-awaited total campaign budget option is now appearing in Performance Max campaigns across non-U.S. This…

YouTube is rolling out a beta feature that automatically lowers costs for underperforming Demand Gen Target…

Our Affiliate Program has been publicly available for just a bit over five years now. In…

It’s time to get to work on every marketer’s championship game: Black Friday. While the holiday…

Most of what people are calling “AI SEO” right now is just legacy SEO with new…

Ubuntu is Canonical’s flagship Linux distribution that powers a significant portion of the information technology infrastructure…

11% fewer page views? That’s right, you might have the best content strategy and a solid…

Did you know that many security breaches happen through assets companies didn’t even know they had?…

AI referral traffic accounts for just over 1% of all website visits across 10 major industries,…

On Sunday November 2, people in eastern Victoria witnessed a bright streak across the sky followed…

The OpenSearch Software Foundation is a vendor-neutral organization under the Linux Foundation that hosts the OpenSearch…

Google is rolling out two new AI-powered assistants — Ads Advisor and Analytics Advisor — built…

If 2024 felt like a telenovela, 2025 was the spinoff nobody asked for. Many websites suffered…

You probably know that optimizing images is of some importance when it comes to your WordPress…

GEO, AI SEO, AEO – call it what you like. The label doesn’t matter nearly as…

A recent Google blog post announced the expansion of Opal, a Google tool that uses AI…

Privacy is a practice. I treat it like tidying my room. A little attention every weekend…

SEO audits and reserve some time for content pruning. How often you should do that depends…

ChatGPT, Gemini, Perplexity: these are the new operating environments. Your content must be invokable inside them,…