How to timestamp YouTube videos and create Key Moments
Key Moments arrived to Google search in late 2019. They are a feature that enables expansive,…
The beginner’s guide to Yoast SEO
Let’s say you have a website but know little about SEO. But you’ve heard about Yoast…
How to check the performance of your rich results in Google Search Console
Adding structured data to your site is a great way of describing your content to Google…
10 reasons your page won’t rank – even though it’s optimized
If your perfectly optimized post isn’t ranking, what could be the matter? Is the problem that…
SEO news in May 2021: Google introduces a new language model
This month, Google held their annual I/O conference, an event at which they announce new product…
What is E-A-T (Expertise, Authoritativeness, and Trustworthiness)?
Have you ever looked at a piece of content online and thinking: Hmm, I’m not sure…
On-page video SEO: how to optimize your video pages
When publishing a new video on your website, there are several considerations you need to take…
The Best of Both Worlds: WordPress.com Managed Hosting
How to get the total freedom to create without the hassles that come with managing your…
Google’s MUM understands what you need: 1000x more powerful than BERT
Natural language understanding has been a tough nut to crack, but thanks to Google’s continued investment…
Contact page mistakes: Five annoying errors to avoid
If you have a website for a business, it’s essential to maintain a good contact page…
Rich results are rocking the SERPs
Rich search results are everywhere. Years ago, search engines presented search results without much adornment. Today,…
Yoast SEO 16.3: Schema structured data improvements
Making sure search engines can understand your site is one of the top priorities in SEO….
4 creative writing exercises to improve your writing
Creating content is essential for SEO. However, if you’re a blogger or content creator of some…
What is readability and why is it important?
When it comes to writing, it can be hard to look at your work objectively. Of…
Local business listings with Schema.org structured data
One of the things you can do to present your local business better in search results…
What is an XML sitemap and why should you have one?
A good XML sitemap acts as a roadmap of your website that leads Google to all…
Technical SEO fitness: take our quiz to assess your fitness
Going to the gym regularly might get you fit, but dropping that routine will get out…
What can Google’s “product reviews update” teach us about “high-quality content”?
In April 2021, Google changed how they assess content which ‘reviews’ products and services. The “Product…
SEO news in April 2021: More time for your Core Web Vitals
A bit of a scandal involving hospitals and the noindex tag, a postponed deadline for your…
Why you should use a focus keyphrase only once
Your focus keyphrase is the keyword(s) you want your post or page to rank for. If…
7 ways to improve product descriptions in your online store
These days, it seems as if everyone and their mother have an online store. Platforms such…