Aashna Makin’s experience of when best practices backfire
[embedded content][embedded content] On episode 326 of PPC Live The Podcast I sat down down with…
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Why is summarizing essential for modern content?
high-quality content into a shorter version while keeping the essential points intact. The aim is straightforward:…
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Meta unveils Business AI and new generative tools
Meta unveiled new AI products – including a “Business AI” concierge, generative video, and creative tools…
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Top Your Affiliate Marketing Game with TikTok Content
Video advertising is on the rise. But not just any video content. We’re talking “fun,” “thinking…
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Introducing a new AI-powered package: Track your brand in AI search
Yoast SEO AI+ package. This new tool helps you understand how your brand appears in AI-powered…
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Google sends 831x more visitors than AI systems: Report
Google sends publishers 831x more visitors than AI systems, according to TollBit’s State of the Bots…
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YouTube dominates AI search with 200x citation advantage: Data
YouTube is cited 200x more than any other video platform in AI search results, according to…
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How to write an effective summary for your content
Yoast AI Summarize, they can be created very easily. So adding a summary can be a…
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How I Found Internal Linking Opportunities With Vector Embeddings
Take the time to build, analyze, and refine your internal link structure. This step-by-step guide transformed…
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Go beyond CTR with 6 AI-powered SEO discoverability metrics
32% CTR drop after AI Overviews launched, plummeting from 28% to 19%. Position #2 fared even…
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Pinterest tests Top of Search ads to capture high-intent shoppers
Pinterest is rolling out Top of Search ads, a new ad format that places brands directly…
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Why Tech Enthusiasts Love to Use .IO Domains
In today’s digital age web domain carries a certain weight to your personality as a website…
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How to Use Gelato with WooCommerce: Step-by-Step Guide
If you’ve read the articles I’ve written before, you probably already know that I’m a big…
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Meta to launch no-ads subscriptions in the UK
Meta is rolling out a paid option for Facebook and Instagram users in the UK to…
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Google Ads tweaks default conversion goal behavior
Google Ads will change how automatically created customer conversion goals are set as account-default starting Nov….
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$14 billion deal keeps TikTok alive in U.S.
President Donald Trump signed an executive order approving a proposed $14 billion deal to keep TikTok…
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WooCommerce vs. Shopify: A Deep Dive Comparison
To put it simply, Shopify and WooCommerce are two of the most popular and easy-to-use eCommerce…
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Google Ads will recommend you link to your Google Analytics account with one click
Google Ads can now surface a recommendation to link your unlinked Google Analytics account to your…
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Cloudflare offers way to block AI Overviews – will Google comply?
Cloudflare today announced a new feature that allows you signal via robots.txt whether your content can…
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Google pushes Demand Gen deeper into performance marketing
Google Ads’ Demand Gen campaigns – once thought of as mid-funnel discovery tools – are evolving…
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Google launches seasonal bid adjustments for app campaigns
Google Ads rolled out a beta feature that lets app marketers apply Seasonality Adjustments to Smart…
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How I Configure Polybar to Customize My Linux Desktop
Most major Linux desktop environments like GNOME, KDE Plasma, and Xfce come with their own built-in…
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Google August 2025 spam update done rolling out
Google’s August 2025 spam update rollout is now complete. The spam update started on August 26, 2025, just…
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FastComet Affiliate Program Introduces Rotating Banner Campaigns
We have to be frank here – sometimes even we go overboard with our promotions. There…
