Google Merchant Center: A guide for ecommerce retailers
Google Merchant Center (GMC) is a free-to-use platform for ecommerce businesses that want to use Google’s…
SEO news in August 2021: Google’s new title tag update, a new button on Twitter and more
Google has made changes to the way they show page titles in the organic search results…
Yoast Summer School 2021: A recap of the best bits
This year we held our first ever Yoast SEO Summer School, a series of 4 interactive…
SEO for sports, fitness and gyms: 5 tips to get you ranking
Sports and fitness SEO is a really tough game. You’ll need to work hard to get…
Summer School: Free workshops on SEO and marketing!
Do you want to know how to stand out in Google’s search results? Do you want…
Yoast SEO 16.6: An internal linking workout for SEO fitness
SEO is just like staying healthy — you have to work at regularly it to keep…
Did Google Search Console send an email with an error message?
We are big fans of Google Search Console — and you should be too! It’s an…
How to timestamp YouTube videos and create Key Moments
Key Moments arrived to Google search in late 2019. They are a feature that enables expansive,…
How to check the performance of your rich results in Google Search Console
Adding structured data to your site is a great way of describing your content to Google…
SEO news in May 2021: Google introduces a new language model
This month, Google held their annual I/O conference, an event at which they announce new product…
What is E-A-T (Expertise, Authoritativeness, and Trustworthiness)?
Have you ever looked at a piece of content online and thinking: Hmm, I’m not sure…
On-page video SEO: how to optimize your video pages
When publishing a new video on your website, there are several considerations you need to take…
Rich results are rocking the SERPs
Rich search results are everywhere. Years ago, search engines presented search results without much adornment. Today,…
Yoast SEO 16.3: Schema structured data improvements
Making sure search engines can understand your site is one of the top priorities in SEO….
Local business listings with Schema.org structured data
One of the things you can do to present your local business better in search results…
Technical SEO fitness: take our quiz to assess your fitness
Going to the gym regularly might get you fit, but dropping that routine will get out…
Which is the best video hosting platform for SEO?
Can you tell me which video hosting platform is best for SEO? This is the question…
SEO news in March 2021: A rise in Google’s zero-click searches
There was quite a bit of discussion about a study that said that nearly 65% of…
Rich results for products with Schema.org structured data
You see them in search results a lot: product listings with added metadata, like price, availability,…
Coming soon: Understanding structured data course!
There’s a new Yoast SEO academy course on its way: the Understanding structured data course! Are…
SEO in 2021: A new chance to impress
Although it also brought lots of good things, 2020 was a year to quickly forget for…