Understanding digital marketing: explaining the basics
When you’re running an online store, digital marketing is at the center of nearly everything you…
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Instacart brings retail media targeting to TikTok Ads Manager
Instacart today became the first retail media network to integrate directly with TikTok Ads Manager. This…
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Reseller Hosting or Affiliate Marketing: Choose the Right Strategy to Boost Your Revenue
When running a web design and/or development business or running an agency, you can offer your…
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How to Use Shopify with WordPress: The Complete Guide for 2025
Running your site on WordPress but want to sell with Shopify? That used to be complicated….
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Strategies to control costs and delight shoppers during peak shopping seasons
Peak shopping seasons like Black Friday/Cyber Monday, Valentine’s Day, and the summertime can either propel your…
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Tips and Proven Methods to Optimize for Google’s Featured Snippets
Let’s be honest – every website owner wants to jump to the first position in Google…
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How I Bring In Over $1 Million/Year Working Just 2 Hours a Day
In a world bustling with innovation and opportunities, entrepreneurship stands out as a beacon for those…
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Future-proof your ecommerce data strategy with zero- and first-party data
We all know that customer data is like gold — with one exception: you can’t mine…
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Meta unveils Business AI and new generative tools
Meta unveiled new AI products – including a “Business AI” concierge, generative video, and creative tools…
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Economy Candy: Three generations of sweets and success
We recently got to visit Mitchell and Skye Cohen at Economy Candy to learn about the…
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I quit my job and started a bagel shop — now it brings in $200,000 a year
In the heart of Dearborn, Michigan, a remarkable culinary journey unfolds through the dedication and resilience…
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How to write an effective summary for your content
Yoast AI Summarize, they can be created very easily. So adding a summary can be a…
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How to boost peak season conversion rates with Stripe
The end-of-year holidays are unsurprisingly the biggest, most competitive time of the year for many online…
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Go beyond CTR with 6 AI-powered SEO discoverability metrics
32% CTR drop after AI Overviews launched, plummeting from 28% to 19%. Position #2 fared even…
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A guide to ecommerce shipping
Creating the right ecommerce shipping strategy for your online store is essential to winning loyal customers,…
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How to Use Gelato with WooCommerce: Step-by-Step Guide
If you’ve read the articles I’ve written before, you probably already know that I’m a big…
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Cato Networks and GCX Partner to Launch Managed SASE Platform
Cato Networks and GCX have announced a collaboration to deliver a managed secure access service edge…
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WooCommerce vs. Shopify: A Deep Dive Comparison
To put it simply, Shopify and WooCommerce are two of the most popular and easy-to-use eCommerce…
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What’s So Important About Setting up an Out of Office Message
Work is important, and most of us go for a career, but we also need to…
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Google pushes Demand Gen deeper into performance marketing
Google Ads’ Demand Gen campaigns – once thought of as mid-funnel discovery tools – are evolving…
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Google launches seasonal bid adjustments for app campaigns
Google Ads rolled out a beta feature that lets app marketers apply Seasonality Adjustments to Smart…
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CreativeHub vs Printful: My Verdict for 2025
CreativeHub and Printful are two popular platforms for print-on-demand (POD) businesses — but which is the…
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3D Secure 2.0: The Future of Digital Payment Security is Now
With the increase of devices becoming payment devices, Digital commerce is now the fastest growing area…
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FastComet Affiliate Program Introduces Rotating Banner Campaigns
We have to be frank here – sometimes even we go overboard with our promotions. There…
