Snapchat Ads drive higher ROAS for ecommerce brands: Study
Despite a smaller overall share of ad spend, Snapchat ads appear to deliver stronger returns on…
-
-
Google Ads moves brand controls under AI Max in new search campaigns
Google Ads is folding brand inclusions and exclusions into its AI Max framework for all new…
-
Google Ads adds new AI Max reporting view
Google Ads introduced a new reporting segment that gives advertisers more visibility into how AI Max…
-
LinkedIn study reveals how B2B video ads can gain +129% engagement lift
LinkedIn’s Creative Labs released a comprehensive study on B2B video advertising – analyzing more than 13,000 video…
-
Google Performance Max campaigns get new brand asset rules
Google Ads officially completed the rollout of brand guidelines for all Performance Max (PMax) campaigns created…
-
Google Ads API v18 to sunset Aug. 20: What you need to know
<span style=”color: #212529; font-family: system-ui, -apple-system, ‘Segoe UI’, Roboto, ‘Helvetica Neue’, ‘Noto Sans’, ‘Liberation Sans’, Arial,…
-
Why phrase match is losing ground to broad match in Google Ads
Advertisers have long debated the merits of broad match versus phrase match in Google Ads. But…
-
The ten best organic marketing ideas for ecommerce
Organic marketing helps ecommerce stores grow without having to rely on paid strategies. While advertising drives…
-
Google Ads API to sunset ad sharing this October
<span style=”color: #212529; font-family: system-ui, -apple-system, ‘Segoe UI’, Roboto, ‘Helvetica Neue’, ‘Noto Sans’, ‘Liberation Sans’, Arial,…
-
TikTok building new U.S. app ahead of expected sale
<span style=”color: #212529; font-family: system-ui, -apple-system, ‘Segoe UI’, Roboto, ‘Helvetica Neue’, ‘Noto Sans’, ‘Liberation Sans’, Arial,…
-
WooCommerce pricing: How much does it cost to run a store?
WooCommerce is more than just a popular ecommerce plugin for WordPress. It’s a highly-flexible, open source…
-
Google faces EU antitrust complaint over AI Overviews
<span style=”color: #212529; font-family: system-ui, -apple-system, ‘Segoe UI’, Roboto, ‘Helvetica Neue’, ‘Noto Sans’, ‘Liberation Sans’, Arial,…
-
Tax settings no longer needed in U.S. Google product feeds
<span style=”color: #212529; font-family: system-ui, -apple-system, ‘Segoe UI’, Roboto, ‘Helvetica Neue’, ‘Noto Sans’, ‘Liberation Sans’, Arial,…
-
Convince Your Boss to Send You to MozCon 2025 [Plus Bonus Letter Template]
Asking for budget to attend a conference can sometimes feel awkward. You don’t want to sound…
-
Google to enforce phone number verification for Message Assets in ads
<span style=”color: #212529; font-family: system-ui, -apple-system, ‘Segoe UI’, Roboto, ‘Helvetica Neue’, ‘Noto Sans’, ‘Liberation Sans’, Arial,…
-
Google Ads rolls out built-in video analytics
<span style=”color: #212529; font-family: system-ui, -apple-system, ‘Segoe UI’, Roboto, ‘Helvetica Neue’, ‘Noto Sans’, ‘Liberation Sans’, Arial,…
-
What are business goals? How to use the SMART approach to create them
People start businesses for all kinds of reasons. Some want to fill a need in the market….
-
Microsoft Ads gets granular with new asset-level reviews
<span style=”color: #212529; font-family: system-ui, -apple-system, ‘Segoe UI’, Roboto, ‘Helvetica Neue’, ‘Noto Sans’, ‘Liberation Sans’, Arial,…
-
Survey says: AI is changing search, but links still matter to SEOs
Link building in 2025 is costly, complex, and still crucial, according to a newly published survey…
-
Microsoft removed 1 billion ads for violations in 2024
<span style=”color: #212529; font-family: system-ui, -apple-system, ‘Segoe UI’, Roboto, ‘Helvetica Neue’, ‘Noto Sans’, ‘Liberation Sans’, Arial,…
-
eCommerce Trends to Follow in 2023
The eCommerce sector is evolving quickly and no business wants to miss this attractive but very…
-
Pride Month Ecommerce Tips: How to Run Authentic and Effective Campaigns
Pride Month is a unique opportunity for ecommerce brands to show genuine support for the LGBTQ+…
-
New in Google Analytics: Consent Signal Ratings
<span style=”color: #212529; font-family: system-ui, -apple-system, ‘Segoe UI’, Roboto, ‘Helvetica Neue’, ‘Noto Sans’, ‘Liberation Sans’, Arial,…
-
The latest jobs in search marketing
<span style=”color: #212529; font-family: system-ui, -apple-system, ‘Segoe UI’, Roboto, ‘Helvetica Neue’, ‘Noto Sans’, ‘Liberation Sans’, Arial,…
![Convince Your Boss to Send You to MozCon 2025 [Plus Bonus Letter Template]](https://wiredgorilla.com/wp-content/webp-express/webp-images/uploads/2025/07/convince-your-boss-to-send-you-to-mozcon-2025-plus-bonus-letter-template.jpg.webp)
