What is ChatGPT Search (and how does it use Bing data)?
ChatGPT Search is a helpful tool that makes it easier to find information with a little…
60+ Best Free Final Cut Pro Templates & Presets for Video Editors
Final Cut Pro is a popular video editing application for macOS for creating high-quality video content….
Competitive analysis — What to do before you commit to your next great business idea
Whether you’ve already started an online business, are looking to expand an existing one, or are…
How does Google understand text?
On yoast.com, we talk a lot about writing and readability. We consider it a very important…
Get your website back into shape with SEO fitness
Back to Yoast.com Whether your website is brand new or has been around for a while,…
Did Google Search Console send an email with an error message?
We are big fans of Google Search Console — and you should be too! It’s an…
How to check the performance of your rich results in Google Search Console
Adding structured data to your site is a great way of describing your content to Google…
SEO news in May 2021: Google introduces a new language model
This month, Google held their annual I/O conference, an event at which they announce new product…
On-page video SEO: how to optimize your video pages
When publishing a new video on your website, there are several considerations you need to take…
Google’s MUM understands what you need: 1000x more powerful than BERT
Natural language understanding has been a tough nut to crack, but thanks to Google’s continued investment…
Rich results are rocking the SERPs
Rich search results are everywhere. Years ago, search engines presented search results without much adornment. Today,…
Yoast SEO 16.3: Schema structured data improvements
Making sure search engines can understand your site is one of the top priorities in SEO….
Local business listings with Schema.org structured data
One of the things you can do to present your local business better in search results…
What is an XML sitemap and why should you have one?
A good XML sitemap acts as a roadmap of your website that leads Google to all…
Technical SEO fitness: take our quiz to assess your fitness
Going to the gym regularly might get you fit, but dropping that routine will get out…
Which is the best video hosting platform for SEO?
Can you tell me which video hosting platform is best for SEO? This is the question…
SEO news in March 2021: A rise in Google’s zero-click searches
There was quite a bit of discussion about a study that said that nearly 65% of…
6 brilliant Facebook campaigns (& why they worked)
As the widest-reaching social network around, Facebook boasts nearly 2.8 billion monthly active users. But given…
Rich results for products with Schema.org structured data
You see them in search results a lot: product listings with added metadata, like price, availability,…
How social drives transformation: Q&A with Twitter’s Zach Hofer-Shall
For years now we’ve heard about the impending digital transformation—the slow-rolling wave of businesses removing non-digital,…
How does video SEO work?
Video is great for explaining a topic in just a couple of minutes. Or, to give…