New YouTube Brand Pulse report tracks every brand mention
YouTube today introduced a new Brand Pulse report that gives advertisers a real-time snapshot of their…
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Google’s virtual try-on adds shoes, expands internationally
Google’s AI-powered Try On feature, which lets users see how clothing items look on them, is…
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Instacart brings retail media targeting to TikTok Ads Manager
Instacart today became the first retail media network to integrate directly with TikTok Ads Manager. This…
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DOJ and Google wrap up ad tech monopoly hearing
The Justice Department and Google wrapped a two-week hearing over how to address Google’s illegal monopoly…
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Aashna Makin’s experience of when best practices backfire
[embedded content][embedded content] On episode 326 of PPC Live The Podcast I sat down down with…
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Meta unveils Business AI and new generative tools
Meta unveiled new AI products – including a “Business AI” concierge, generative video, and creative tools…
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Pinterest tests Top of Search ads to capture high-intent shoppers
Pinterest is rolling out Top of Search ads, a new ad format that places brands directly…
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A guide to ecommerce shipping
Creating the right ecommerce shipping strategy for your online store is essential to winning loyal customers,…
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Meta to launch no-ads subscriptions in the UK
Meta is rolling out a paid option for Facebook and Instagram users in the UK to…
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Google Ads tweaks default conversion goal behavior
Google Ads will change how automatically created customer conversion goals are set as account-default starting Nov….
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$14 billion deal keeps TikTok alive in U.S.
President Donald Trump signed an executive order approving a proposed $14 billion deal to keep TikTok…
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Equinix Unveils Distributed AI for Next-Gen Intelligent Systems
Equinix has introduced a new global initiative aimed at redefining how enterprises deploy and scale artificial…
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Google pushes Demand Gen deeper into performance marketing
Google Ads’ Demand Gen campaigns – once thought of as mid-funnel discovery tools – are evolving…
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Google launches seasonal bid adjustments for app campaigns
Google Ads rolled out a beta feature that lets app marketers apply Seasonality Adjustments to Smart…
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CreativeHub vs Printful: My Verdict for 2025
CreativeHub and Printful are two popular platforms for print-on-demand (POD) businesses — but which is the…
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My Business Brings In $70 Million A Year — And I Launched It From My Attic
In today’s world, where entrepreneurship shines as a beacon of opportunity yet also casts shadows of…
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Blog Blunders and Ad Copy Chaos ft Adrienne Shavers
[embedded content][embedded content] On episode 324 of PPC Live The Podcast On the latest episode of…
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Microsoft Ads launches Supplemental Feeds to streamline product updates
Microsoft Advertising is rolling out Supplemental Feeds globally, giving merchants a faster, more flexible way to…
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Kmart broke privacy laws by scanning customers’ faces. What did it do wrong, and why?
Today the Office of the Australian Information Commissioner found retail giant Kmart breached Australians’ privacy. The…
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Pirate Ship vs ShipStation: Which Shipping Tool Should You Use?
Shipping software can streamline your ecommerce operations, cut costs, and save hours of admin work—but choosing…
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Top Multilingual SEO and Content Localization Strategies for WordPress
For your site to rank on top positions on searches, Google needs to understand the content….
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FTC probes Google and Amazon over ad pricing disclosures
The Federal Trade Commission is investigating whether Google and Amazon misled advertisers by failing to properly…
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Google publishes new guide on Shopping ads pricing
Google has released a comprehensive “Understanding Product Pricing” guide to help merchants navigate the complex rules…
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Clicks to bricks: Successfully merging in-person and online sales
Ecommerce stores have some serious advantages for both owners and customers. But in-person shopping has incredible…
