Winning the platform shift by Kevin Wang
Grappling with innovation and changing consumer attitudes is second nature to marketers, who have already lived…
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The Evolution of CMS – Digital Experience Platform (DXP) Explained
The Internet Society often comes up with new (trending) acronyms. However, they are usually quickly forgotten…
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40+ Best Logo Fonts for Designers in 2025
Every font tells a story. Once upon a time, serifs ruled the world. Looking at them…
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How agentic AI threatens to upend OTAs’ dominance in search
No one knows how the agentic AI race will end, but its impact is already clear. …
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How to use HubSpot for CRM Ecommerce Growth (from Someone Who’s Been There)
If you’re running an ecommerce store, you probably already know how hard it is to keep…
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Five ways automation will scale your ecommerce business
When you think of automation in ecommerce, what comes to mind? There’s greater day-to-day efficiency; aligning…
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WordPress vs. Wix – Which is Right for You?
With time, website builders and Content Management Systems (CMSs) have managed to change the perception of…
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Fragrance Revival improves refund rates by 32% with ShipStation and Woo
Fragrance Revival, a brand under Brilliant Enterprises, specializes in recreating discontinued scents and crafting new in-house…
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Google Performance Max adds support for vertical 9:16 image ads
Google’s Performance Max (PMax) campaigns now support vertical 9:16 image ads, bringing the popular mobile-friendly format…
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Understanding digital marketing: explaining the basics
When you’re running an online store, digital marketing is at the center of nearly everything you…
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Future-proof your ecommerce data strategy with zero- and first-party data
We all know that customer data is like gold — with one exception: you can’t mine…
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How to Use Gelato with WooCommerce: Step-by-Step Guide
If you’ve read the articles I’ve written before, you probably already know that I’m a big…
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Meta to launch no-ads subscriptions in the UK
Meta is rolling out a paid option for Facebook and Instagram users in the UK to…
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WooCommerce vs. Shopify: A Deep Dive Comparison
To put it simply, Shopify and WooCommerce are two of the most popular and easy-to-use eCommerce…
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Proven Tips to Reduce eCommerce Cart Abandonment
As an online retailer, you probably have spent some time focused on increasing the number of…
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IDC: Industry Clouds Accelerate Transformation in Asia-Pacific
A new report from IDC highlights a sharp rise in cloud adoption across the Asia-Pacific region…
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A detailed guide to optimizing ecommerce product variations for SEO and conversions
Variable Products Documentation – WooCommerce In Shopify, variations are managed under the ‘Variants’ section of a…
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How to automate, personalize, and scale your ecommerce brand
Few industries have the same blend of rapid growth, rich customer data, and constant demand for…
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Top Marketing Tips for Black Friday & Cyber Monday 2021
Successful marketing campaigns take time to plan, promote, and execute. Black Friday and Cyber Monday sales…
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How AI is shaping brand perception, and what you can do about it
AI agents emerge alongside traditional search engines as the starting point of discovery, the way they…
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IDC: Asia-Pacific Public Cloud to Hit $131B by 2029, Driven by AI Growth
The Asia-Pacific public cloud market is entering a new phase of expansion that could see spending…
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AI Tops Investment Priorities for Turkish Companies, Says DE-CIX
Artificial intelligence is moving to the forefront of business investment priorities in Türkiye, according to new…
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Yotpo Review: My Verdict for 2025
Yotpo is one of the most popular ecommerce marketing platforms, offering a full suite of tools…
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SharpSpring vs HubSpot: Which CRM is Better for Ecommerce?
When it comes to CRMs and marketing automation tools for ecommerce, SharpSpring and HubSpot are two…
