Google launches seasonal bid adjustments for app campaigns
Google Ads rolled out a beta feature that lets app marketers apply Seasonality Adjustments to Smart…
Google Ads rolled out a beta feature that lets app marketers apply Seasonality Adjustments to Smart…
[embedded content][embedded content] On episode 324 of PPC Live The Podcast On the latest episode of…
Microsoft Advertising is rolling out Supplemental Feeds globally, giving merchants a faster, more flexible way to…
The Federal Trade Commission is investigating whether Google and Amazon misled advertisers by failing to properly…
Google has released a comprehensive “Understanding Product Pricing” guide to help merchants navigate the complex rules…
Meta used its Brand Building Summit to unveil updates aimed at helping advertisers tap into cultural…
Google updated reporting for Demand Gen campaigns, giving advertisers more granular visibility into how YouTube placements…
Google rolled out deeper reporting for Search AI Max campaigns, giving advertisers fresh visibility into how…
Amazon restarted spending on Google Shopping ads across its international domains, exactly one month after abruptly…
Performance Max (PMax) advertisers just got a major visibility upgrade: Channel Reporting is now available at…
Google’s long-teased Asset Studio, first announced at Google Marketing Live in May, has now surfaced in…
Account-based marketing (ABM) campaigns make it easy to precisely target the brands in your ideal customer…
TikTok is capping hashtags at five per post, a shift some users have recently noticed through…
LinkedIn expanded its Thought Leader Ads format to let advertisers sponsor member posts that link directly…
Facebook is rolling out an enhanced web version of its Professional Dashboard, adding fresh creator insights,…
Google is rolling out a suite of updates to boost iOS app marketing performance, from fresh…
Google Ads is rolling out a new Cost Slider in Performance Max (PMax) campaign reporting, giving…
YouTube rolled out a set of creator-friendly updates, including doubling the image limit in Community Posts,…
Google is deploying large language models (LLMs) from its Ad Traffic Quality team, Google Research, and…
Google is tightening compliance ahead of the EU’s new political advertising regulation, which takes effect in…
Elon Musk told advertisers Wednesday that X will start inserting ads into responses from its AI…