Google expands custom segments for restricted Display Campaigns
Google is quietly updating its Personalized Ads policy on Dec. 12, expanding access to Custom Segments…
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Dell Lifts Annual Forecast for AI Server Shipments
Dell Technologies is leaning hard into the AI infrastructure boom, reporting record AI server demand alongside…
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atNorth to Heat Danish Homes with Residual Data Center Energy
atNorth has signed an agreement with Danish waste-to-energy utility Vestforbrænding that will see excess heat from…
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Google Ads MCC takeover attacks are rising – here’s how the phishing scams work
A wave of sophisticated phishing attacks is letting scammers hijack full Google Ads Manager Accounts (MCCs),…
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Google to auto-link YouTube channels and Google Ads accounts
Google is rolling out automatic linking between YouTube channels and Google Ads accounts when its systems…
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Linux First, Windows Later! Dell Launches Qualcomm NPU Laptop on Linux Before Windows
Dell has a solid track record with Linux-powered OSes, particularly Ubuntu. The company has been shipping…
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OVHcloud Launches 3-AZ Berlin Region to Boost EU Cloud Resilience
OVHcloud has expanded its European footprint with the launch of a new three-Availability Zone cloud region…
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Dale Olorenshaw speaks about a £15,000 landing page error
[embedded content][embedded content] On episode 331 of PPC Live The Podcast, I speak to Dale Olorenshaw,…
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Google Ads begin surfacing inside AI Mode as tests expand
More users are now spotting Google Ads embedded directly in Google’s AI Mode results, a sign…
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IBM and Cisco Advance Distributed Quantum Computing for 2030s Networks
IBM and Cisco have outlined an ambitious plan to pioneer the foundations of networked distributed quantum…
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How to tell if Google’s AI Max for search is actually working
With AI Max for Search now widely available in beta, advertisers are debating everything from performance…
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VAST Data, Microsoft Unite to Deliver High-Scale Agentic AI on Azure
VAST Data and Microsoft are deepening their alignment around next-generation AI infrastructure, announcing a new collaboration…
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Lambda Raises $1.5B to Build Gigawatt-Scale AI Factory Infrastructure
Lambda is accelerating its ambition to build the foundational infrastructure for the era of artificial intelligence…
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Google Ads quietly rolls out a new conversion metric
A new column called “Original Conversion Value” has started appearing inside Google Ads, giving advertisers a…
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UK Fast-Tracks AI Zones with New North Wales Development Plan
The UK government is doubling down on its bid to become a leading hub for artificial intelligence, unveiling…
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Google rolls out total campaign budgets for PMax beyond the U.S.
Google’s long-awaited total campaign budget option is now appearing in Performance Max campaigns across non-U.S. This…
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HPE Expands Cray Supercomputing Lineup for Next-Gen AI Workloads
Hewlett Packard Enterprise is expanding its HPE Cray supercomputing lineup with new blades, storage, interconnect and…
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YouTube tests retroactive cost cuts for underperforming Demand Gen campaigns
YouTube is rolling out a beta feature that automatically lowers costs for underperforming Demand Gen Target…
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Why I Stopped Hating Systemd
Every few years, the Linux world finds something to fight about. Sometimes it is about package…
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Google launches AI-powered advisors
Google is rolling out two new AI-powered assistants — Ads Advisor and Analytics Advisor — built…
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Gcore Earns Silver in ClusterMAX 2.0 for High-Performance AI Infrastructure
The accolade positions Gcore as a leading supplier of developer-friendly, high-performance, and sovereign AI cloud services,…
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Megaport Buys Latitude.sh to Add Compute Services to Its NaaS
Megaport, a leading Network-as-a-Service (NaaS) provider, has announced its agreement to acquire Latitude.sh, a global Compute-as-a-Service…
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Common Networking Issues Every DevOps Engineer Encounters
Networking problems rarely announce themselves clearly. A deployment fails, a pod cannot reach its database, or…
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365 Data Centers and Robot Network Partner on Private Cloud AI
365 Data Centers has announced a partnership with Robot Network to deliver a new generation of…
