ChatGPT ads come with premium prices — and limited data
OpenAI is pitching premium-priced ads in ChatGPT — with far less data than advertisers are used…
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Organic search traffic is down 2.5% YoY, new data shows
Organic search traffic is down just 2.5% year over year — nowhere near the 25% to…
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FastComet Pro-active Server Monitoring is Here!
They say you can tell a lot about someone by the company they keep. All of…
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Google adds new data transmission controls to Ads consent stack
Google is quietly giving advertisers more granular control over how data flows when consent is limited….
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News publishers expect search traffic to drop 43% by 2029: Report
News executives expect search referrals to drop by more than 40% over the next three years,…
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Google Ads API tightens conversion data rules
The Google Ads API will no longer accept new adopters of session attributes or IP address…
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Thermal drones can track dolphin health without having to touch or disturb them
Marine mammals are sentinels of the sea. When dolphins and whales show signs of stress or…
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The 2025 SEO wrap-up: What we learned about search, content, and trust
Perfect prompts: 10 tips for AI-driven SEO content creation From the start of the year, it…
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AI’s impact on search isn’t a secret (How to talk to execs about the new era of search)
I get it, these are uncertain times. Organic traffic is dropping like a rock, and new…
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How to Diagnose and Fix Google Maps Ranking Drops
Filtered or suppressed listing Your listing disappears entirely from Maps for your top keywords, or appears…
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Google Ads adds VTC bidding for App campaigns
Google Ads launched VTC-optimized bidding for Android app campaigns, letting advertisers toggle bidding toward conversions that…
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Semify acquires Dragon Metrics to strengthen global SEO, AI reporting
Semify acquired Dragon Metrics, a Hong Kong–based SEO, AI, and PPC reporting platform known for its…
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Google launches Data Manager API
Google is rolling out a new Data Manager API designed to help advertisers more easily connect…
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Nils Rooijmans speaks on when ignoring Google emails can cost you
[embedded content][embedded content] On episode 333 of PPC Live The Podcast, I speak to Nils Rooijmans,…
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Why ‘it’s just SEO’ misses the mark in the era of AI SEO
Most of what people are calling “AI SEO” right now is just legacy SEO with new…
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Infleqtion, SLM Join Forces to Boost Quantum Tech
To achieve previously unheard-of performance advantages and enable quantum computer scaling, the partnership investigates the integration…
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OCP, iMasons Unveil Global Data Center Carbon Reporting Standard
The Open Compute Project Foundation (OCP) and the iMasons Climate Accord (iCA) have unveiled a milestone…
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Understanding digital marketing: explaining the basics
When you’re running an online store, digital marketing is at the center of nearly everything you…
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Instacart brings retail media targeting to TikTok Ads Manager
Instacart today became the first retail media network to integrate directly with TikTok Ads Manager. This…
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Future-proof your ecommerce data strategy with zero- and first-party data
We all know that customer data is like gold — with one exception: you can’t mine…
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‘Spooky action at a distance’ – a beginner’s guide to quantum entanglement and why it matters in the real world
Many governments and tech companies are investing heavily in quantum technologies. In New Zealand, the recently…
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Go beyond CTR with 6 AI-powered SEO discoverability metrics
32% CTR drop after AI Overviews launched, plummeting from 28% to 19%. Position #2 fared even…
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A new twist on Heisenberg’s uncertainty principle can sharpen quantum sensors
For almost a century, Heisenberg’s uncertainty principle has stood as one of the defining ideas of…
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13 Reasons to Choose WordPress & WooCommerce for Your eCommerce Store
When running a business or looking to start one, chances are you will be interested in…
