Google Ads adds VTC bidding for App campaigns
Google Ads launched VTC-optimized bidding for Android app campaigns, letting advertisers toggle bidding toward conversions that…
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Google Ads quietly unlocks Merchant Center videos for Performance Max
Google is rolling out a new Performance Max beta that lets advertisers pull video assets directly…
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Kevlinx Data Centers Activates AI-Ready Brussels Facility
Kevlinx Data Centers, a newly established European data center operator specializing in high-density and AI-optimized digital…
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Semify acquires Dragon Metrics to strengthen global SEO, AI reporting
Semify acquired Dragon Metrics, a Hong Kong–based SEO, AI, and PPC reporting platform known for its…
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What is AI, actually, and how is it affecting SEO?
If it feels like the entire internet woke up one day and decided to start every…
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Google adds Search Partners segment to PMax reporting
Google rolled out a long-awaited Performance Max (PMax) reporting upgrade, giving advertisers their first clear look…
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You SUCK at Prompting AI (Here’s the secret)
Level up your prompting skills with Coursera, and get 40% off for 3 months of Coursera…
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Google Ads overview tab now supports custom views
Google Ads is giving advertisers more flexibility with the Overview tab, allowing up to five custom…
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Google expands custom segments for restricted Display Campaigns
Google is quietly updating its Personalized Ads policy on Dec. 12, expanding access to Custom Segments…
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Google Ads MCC takeover attacks are rising – here’s how the phishing scams work
A wave of sophisticated phishing attacks is letting scammers hijack full Google Ads Manager Accounts (MCCs),…
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Google Ads quietly rolls out a new conversion metric
A new column called “Original Conversion Value” has started appearing inside Google Ads, giving advertisers a…
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The Dark Web EXPOSED (FREE + Open-Source Tool)
Start your free ThreatLocker trial (no credit card required): https://www.threatlocker.com/networkchuck At DEF CON, I met a…
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A Round-up of All the Great Talks From MozCon New York 2025
Bianca challenged SEO’s obsession with traffic and introduced the “Heavy Hitters” framework for finding and protecting…
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Why AI availability is the new battleground for brands
GEO, AI SEO, AEO – call it what you like. The label doesn’t matter nearly as…
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FLUQs: Answer the hidden questions or vanish in AI search by Garrett French
ChatGPT, Gemini, Perplexity: these are the new operating environments. Your content must be invokable inside them,…
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31-year-old moved from the U.S. to Portugal and only works 20 hours a week
In today’s rapidly evolving digital landscape, advertising has emerged as a crucial mechanism for businesses seeking…
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How to build authority when no one knows you yet
Building authority when no one’s heard of you can feel like trying to join a conversation…
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Social and UGC: The trust engines powering search everywhere
AI search isn’t killing SEO. It’s forcing it to evolve into a new, multi-platform discipline called…
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Google Business Profiles What’s happening feature expands
Google has expanded the What’s happening feature within Google Business Profiles to restaurants and bars in…
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Your ads are dying: How to spot and stop creative fatigue before it tanks performance
The death of an ad, like the end of the world, doesn’t happen with a bang…
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PenTesting 101: Using TheHarvester for OSINT and Reconnaissance
Ever wonder how security pros find those hidden entry points before the real testing even begins?…
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Still not ready for Black Friday 2025? Here is your last minute rescue plan
Black Friday tips to help you make quick, effective changes to your eCommerce store. Even with…
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Google says you need certification for prescription drug advertising
Google Ads is rolling out a major policy change around how advertisers can use prescription drug…
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Earning $350K a year remotely from Mexico City
In the ever-evolving legal landscape, the journey from law school to self-employment can be as diverse…
