Google tests AI Max ad group setting in keyword-less shift
A new beta spotted in Google Ads, dubbed “Ad Group setting for AI Max,” is giving…
-
-
How I Built A Photo Business That Brings In $1.1 Million A Year
The Responsibility of Photography For many, photography is an art form; for Dominic Lewis, it represents…
-
Intel to Spin Off Network and Edge Group as Independent Silicon Firm
Intel has announced plans to spin off its Network and Edge Group (NEX) into a separate,…
-
TikTok doubles down on Search Ads as commerce ambitions cool
TikTok is making a major push into search advertising, even as its ecommerce rollout hits headwinds….
-
Amazon pulls out of Google Shopping ads
Amazon has abruptly exited Google Shopping ad auctions, a move with significant implications for Alphabet’s ad…
-
Intel Cuts 15% of Core Workforce in Major Efficiency Push
Intel has completed the majority of a planned 15% reduction in its core workforce, marking one…
-
Crusoe, Tallgrass to Build 1.8GW AI Data Center in Wyoming
Crusoe, a vertically integrated provider of AI infrastructure, and Tallgrass, a major player in energy infrastructure,…
-
Trump Order Fast-Tracks U.S. Data Center Development
President Donald J. Trump has signed an Executive Order aimed at significantly accelerating the development and…
-
Microsoft Advertising rolls out Lifetime Budgets for Audience Ads
Microsoft Advertising officially launched Lifetime Budgets (LTB) for all Audience Ads customers, offering more flexibility in…
-
Google tests negative keyword lists in PMax, despite its own rules
Some Google Ads users are reporting the ability to add negative keyword lists to Performance Max…
-
Snapchat Ads drive higher ROAS for ecommerce brands: Study
Despite a smaller overall share of ad spend, Snapchat ads appear to deliver stronger returns on…
-
Google Ads moves brand controls under AI Max in new search campaigns
Google Ads is folding brand inclusions and exclusions into its AI Max framework for all new…
-
Google Ads adds new AI Max reporting view
Google Ads introduced a new reporting segment that gives advertisers more visibility into how AI Max…
-
Datadog Expands Observability in Australia and New Zealand with AWS
Cloud monitoring and security platform Datadog has launched its full suite of products and services in…
-
LinkedIn study reveals how B2B video ads can gain +129% engagement lift
LinkedIn’s Creative Labs released a comprehensive study on B2B video advertising – analyzing more than 13,000 video…
-
Google Performance Max campaigns get new brand asset rules
Google Ads officially completed the rollout of brand guidelines for all Performance Max (PMax) campaigns created…
-
How do you stop an AI model turning Nazi? What the Grok drama reveals about AI training
Grok, the artificial intelligence (AI) chatbot embedded in X (formerly Twitter) and built by Elon Musk’s…
-
Aligned’s Phoenix Data Center Earns Three Green Globes Certification
Aligned Data Centers has earned a Three Green Globes certification from the Green Building Initiative (GBI)…
-
Cirion Appoints New CEOs for Data Center and Connectivity Divisions
Cirion, a key provider of digital infrastructure and connectivity solutions across Latin America, has appointed Nelson…
-
Google Ads API v18 to sunset Aug. 20: What you need to know
<span style=”color: #212529; font-family: system-ui, -apple-system, ‘Segoe UI’, Roboto, ‘Helvetica Neue’, ‘Noto Sans’, ‘Liberation Sans’, Arial,…
-
Khazna Data Centers Partners with IDCA to Adopt Global Standards
Abu Dhabi-based Khazna Data Centers, one of the largest operators of hyperscale data centers in the Middle…
-
Google Ads API to sunset ad sharing this October
<span style=”color: #212529; font-family: system-ui, -apple-system, ‘Segoe UI’, Roboto, ‘Helvetica Neue’, ‘Noto Sans’, ‘Liberation Sans’, Arial,…
-
TikTok building new U.S. app ahead of expected sale
<span style=”color: #212529; font-family: system-ui, -apple-system, ‘Segoe UI’, Roboto, ‘Helvetica Neue’, ‘Noto Sans’, ‘Liberation Sans’, Arial,…
-
Google faces EU antitrust complaint over AI Overviews
<span style=”color: #212529; font-family: system-ui, -apple-system, ‘Segoe UI’, Roboto, ‘Helvetica Neue’, ‘Noto Sans’, ‘Liberation Sans’, Arial,…
