New YouTube Brand Pulse report tracks every brand mention
YouTube today introduced a new Brand Pulse report that gives advertisers a real-time snapshot of their…
-
-
What is 1 quality that makes someone successful in business?
In the fast-paced world of entrepreneurship, where the landscape shifts daily and challenges abound, the qualities…
-
Google’s virtual try-on adds shoes, expands internationally
Google’s AI-powered Try On feature, which lets users see how clothing items look on them, is…
-
Legrand to Acquire Avtron Power Solutions in $350M Growth Deal
Legrand, the global conglomerate in electrical and digital building infrastructure, has signed a definitive agreement to…
-
Instacart brings retail media targeting to TikTok Ads Manager
Instacart today became the first retail media network to integrate directly with TikTok Ads Manager. This…
-
DOJ and Google wrap up ad tech monopoly hearing
The Justice Department and Google wrapped a two-week hearing over how to address Google’s illegal monopoly…
-
Fujitsu, NVIDIA Deepen Partnership on AI Agents and Custom AI
Fujitsu has deepened its collaboration with NVIDIA in a strategic move to accelerate the industrial adoption…
-
Aashna Makin’s experience of when best practices backfire
[embedded content][embedded content] On episode 326 of PPC Live The Podcast I sat down down with…
-
Meta unveils Business AI and new generative tools
Meta unveiled new AI products – including a “Business AI” concierge, generative video, and creative tools…
-
Go beyond CTR with 6 AI-powered SEO discoverability metrics
32% CTR drop after AI Overviews launched, plummeting from 28% to 19%. Position #2 fared even…
-
Pinterest tests Top of Search ads to capture high-intent shoppers
Pinterest is rolling out Top of Search ads, a new ad format that places brands directly…
-
Meta to launch no-ads subscriptions in the UK
Meta is rolling out a paid option for Facebook and Instagram users in the UK to…
-
Google Ads tweaks default conversion goal behavior
Google Ads will change how automatically created customer conversion goals are set as account-default starting Nov….
-
$14 billion deal keeps TikTok alive in U.S.
President Donald Trump signed an executive order approving a proposed $14 billion deal to keep TikTok…
-
Google pushes Demand Gen deeper into performance marketing
Google Ads’ Demand Gen campaigns – once thought of as mid-funnel discovery tools – are evolving…
-
Google launches seasonal bid adjustments for app campaigns
Google Ads rolled out a beta feature that lets app marketers apply Seasonality Adjustments to Smart…
-
NVIDIA Invests $5B in Intel as Trump Boosts U.S. Chip Strategy
NVIDIA is set to invest $5 billion in Intel, a move that will make the AI…
-
Everything you need to know about AI citations vs backlinks
AI, the search landscape is shifting. Instead of chasing endless links, visibility now also depends on…
-
Blog Blunders and Ad Copy Chaos ft Adrienne Shavers
[embedded content][embedded content] On episode 324 of PPC Live The Podcast On the latest episode of…
-
Microsoft Ads launches Supplemental Feeds to streamline product updates
Microsoft Advertising is rolling out Supplemental Feeds globally, giving merchants a faster, more flexible way to…
-
China Bans Tech Giants from Buying NVIDIA AI Chips, Backs Local
China’s Internet regulator has barred the country’s largest technology firms from purchasing artificial intelligence processors made…
-
EcoDataCenter Secures Additional EUR 600M Financing
EcoDataCenter has secured an additional EUR 600 million in debt financing from Deutsche Bank Private Credit…
-
30-Year-Old CEO Left Wall Street, Bought Stale Frozen Yogurt Chain—Now It Brings In $21 Million/Year
Reviving a Sweet Legacy: The Transformation of 16 Handles Frozen Yogurt Frozen yogurt has become a…
-
FTC probes Google and Amazon over ad pricing disclosures
The Federal Trade Commission is investigating whether Google and Amazon misled advertisers by failing to properly…
