How does Google understand text?
On yoast.com, we talk a lot about writing and readability. We consider it a very important…
Yoast SEO 16.5: New Social Appearance Templates
Social media are essential tools in every site owner’s marketing toolkit. It is, however, hard to…
SEO news in May 2021: Google introduces a new language model
This month, Google held their annual I/O conference, an event at which they announce new product…
Google’s MUM understands what you need: 1000x more powerful than BERT
Natural language understanding has been a tough nut to crack, but thanks to Google’s continued investment…
Contact page mistakes: Five annoying errors to avoid
If you have a website for a business, it’s essential to maintain a good contact page…
5 years of writing readable content with Yoast SEO
Writing seems simple enough, but writing a compelling text that keeps the attention is quite hard….
7 ways to improve product descriptions in your online store
These days, it seems as if everyone and their mother have an online store. Platforms such…
Why you need to share an executive summary of your social media reports with leadership
To most social marketers, metrics like impressions, engagements, conversions and clicks need almost no explaining. These…
7 keyword research mistakes you should avoid
Thinking about the keywords you want to rank for is really the first and foremost step…
How to get your new WordPress site indexed
When you roll out the red carpet on a new website, you might be expecting visitors…
The WordPress Mobile Apps Now Support Right-to-Left Languages
As part of the broader open source community, we believe in building products that people of…
The Best of WordPress.com in May
Hi everyone! Check out some of the new updates, designs, and insights that helped make May…
Inclusive Illustrations, By Design
I like to think that designers solve problems, while artists ask questions. And when the two…
Your Site, Now in Other Languages: Introducing the Google Translate Widget
Internationalization is very important to us, and we’re striving to make sites across WordPress.com accessible to…
Engineering Happiness en Español
As part of our effort to build a localized Spanish-speaking support team, the Happiness Hiring team at Automattic…
Customize Your Site’s Footer Credit
Every WordPress.com site displays a footer credit — a line of text at the bottom of the…
¿Habla Español? Love Helping Others? Apply to Work with Us!
Karen Arnold, Deborah Beckett, Erica Varlese, and Pam Kocke work on the Happiness Hiring team at…
Field Notes: The Codex Hackathon 2016
Automatticians, the people who build WordPress.com, participate in events and projects around the world every day….
What Are Your Blogging Goals for 2016?
You may not bother with resolutions for the new year, but setting goals for your blog helps…
Field Notes: Tech Inclusion 2015
Automatticians, the people who build WordPress.com, participate in events and projects around the world every day….
WordPressers Making a Splash
We read hundreds of blogs and websites every day, from up-and-coming voices and established pros alike. We…