Understanding digital marketing: explaining the basics
When you’re running an online store, digital marketing is at the center of nearly everything you…
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How I Found Internal Linking Opportunities With Vector Embeddings
Take the time to build, analyze, and refine your internal link structure. This step-by-step guide transformed…
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Go beyond CTR with 6 AI-powered SEO discoverability metrics
32% CTR drop after AI Overviews launched, plummeting from 28% to 19%. Position #2 fared even…
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A detailed guide to optimizing ecommerce product variations for SEO and conversions
Variable Products Documentation – WooCommerce In Shopify, variations are managed under the ‘Variants’ section of a…
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10 free and paid SEO reporting tools for 2025
Beginner’s guide to SEO reporting An SEO reporting tool collects data about your site’s search engine…
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How much does it cost to build a website?
user experience. Development: Turns your designs into a working website. A simple build will cost less,…
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Yoast SEO free vs Premium: why upgrading is worth it
Yoast SEO Premium today! Table of contents Yoast SEO free vs premium: what is the difference?…
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Boost Your SEO Efforts Instantly with XML Sitemap
Crawlers of various search engines constantly study and collect information from a huge number of websites…
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Cloudflare’s Pay Per Crawl campaign from an SEO-led PR perspective
We’ve reached an inflection point in how people find and trust information. AI-powered search, instant answers,…
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Your Plain-English Guide to SEO Jargon
One of the most significant factors when it comes to a website’s success nowadays is SEO….
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LLM SEO Optimization Techniques: (including llms.txt)
How to Make Your Content Visible in the Age of AI Search What Are LLMs and…
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10 Yoast WooCommerce SEO features to boost Black Friday rankings and revenue
SEO plugin for WooCommerce automatically adds structured data to your product pages, including price, stock status,…
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How to Sell Services on Shopify: The Complete Guide for 2025
So, you want to sell services on Shopify? You’re in the right place. Selling online isn’t…
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How to prep your Shopify or WooCommerce store for Black Friday before the rush starts
Yoast SEO for Shopify and Yoast WooCommerce SEO, you can preview and improve your metadata in…
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Black Friday SEO 2025: 10 tips to start preparing!
in-store or curbside pick-up will still prove popular. However, most people research their ecommerce purchases online,…
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Mid-year SEO checkup: What’s working, what’s not?
AI is reshaping how people find information. A mid-year SEO checkup isn’t about starting over. It’s…
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WordPress vs. Drupal: From CMS to Digital Experience Platforms (DXP)
In reality, there is no obvious winner in the never-ending Drupal vs. WordPress dispute. Since WordPress’s…
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Prepare your Website for the Holiday Shopping Season
It may still feel like it’s summer in your region, but the facts are undeniable —…
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Shopify for Nonprofits: Full Guide to Building, Fundraising, and Growing Online
If you’re running a nonprofit and thinking about using Shopify, you might feel like it’s not…
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Turning data into actionable insights: a data-driven SEO strategy
AI to power the search results. To be able to respond, your decisions should be dictated…
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Top Tactics for Quality Website Traffic in 2024
With the rise of online stores in the past decade, “traffic” has become a hot topic…
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SEO Topic Clusters: Complete Guide, Examples & Free Templates
Create multi-format content Most teams stop at blog posts, and that’s a big mistake. The brands…
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15 years of Yoast: 15 SEO tips for 2025 and beyond
Alex Moss Table of contents Artificial intelligence is making every part of SEO faster and more…
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Ecommerce SEO: how to rank higher & sell more online
exceed 4.3 trillion U.S. dollars worldwide, and this number is expected to go up in the…
