Unique value proposition — Why it matters and how to write one
What ultimately determines whether a potential customer makes a purchase? How do they decide where to…
We Updated the Drupal User Guide for Drupal 11
Drupal 11 was released recently. Yay 🎉. And with it comes a bunch of minor (and…
How to hire a WooCommerce developer
WooCommerce is a powerful ecommerce plugin that lets you set up an online store. It comes…
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The Ultimate Ecommerce Holiday Planning Checklist [2024]
The busiest time of year typically brings more robust shopping carts for ecommerce stores—as well as…
A Year in Focus: cPanel Added Value Solutions in 2023
With the year slowly coming to an end, we draw the curtains on yet another chapter…
Prepare For The Future
AI Hacking is just around the corner.
Yoast SEO 16.6: An internal linking workout for SEO fitness
SEO is just like staying healthy — you have to work at regularly it to keep…
A long term SEO strategy? Knowing what Google wants is the key
Ranking signals, algorithm updates. One day you have the right number of keywords, the next day…
WordPress.com Welcomes the Award-Winning Atavist Magazine to the Platform
At WordPress.com, part of our mission is to support and empower storytellers and publishers of all…
10 examples of social media posts to get inspired
You’ve probably heard it a dozen times before, but social media needs to be part of…
How to timestamp YouTube videos and create Key Moments
Key Moments arrived to Google search in late 2019. They are a feature that enables expansive,…
How to check the performance of your rich results in Google Search Console
Adding structured data to your site is a great way of describing your content to Google…
What is E-A-T (Expertise, Authoritativeness, and Trustworthiness)?
Have you ever looked at a piece of content online and thinking: Hmm, I’m not sure…
Google’s MUM understands what you need: 1000x more powerful than BERT
Natural language understanding has been a tough nut to crack, but thanks to Google’s continued investment…
7 ways to improve product descriptions in your online store
These days, it seems as if everyone and their mother have an online store. Platforms such…
How to create a digital story in WordPress
‘It was a bright cold day in April, and the clocks were striking thirteen’. The first…
How to use competitive benchmarking to grow your social presence
Pop quiz: how does your social presence stack up against your closest competitors? Seems like a…
SEO news in March 2021: A rise in Google’s zero-click searches
There was quite a bit of discussion about a study that said that nearly 65% of…
6 brilliant Facebook campaigns (& why they worked)
As the widest-reaching social network around, Facebook boasts nearly 2.8 billion monthly active users. But given…
Paid social 101: The basics of running effective ads
Getting started with paid social media feels like a big leap for most businesses. That’s because…
Multichannel marketing: What is it and how to start using it effectively
As a marketer, you have so many routes to pursuing your goals of generating brand awareness…
How social drives transformation: Q&A with Twitter’s Zach Hofer-Shall
For years now we’ve heard about the impending digital transformation—the slow-rolling wave of businesses removing non-digital,…
Social Spotlight: Drift wins by keeping things personal
We’ve written a lot of Social Spotlights over the past year. And while our writers typically…
Introducing WordPress Stories: A New Way to Engage Your Audience
Since the early days of Snapchat, which made the format so popular, Stories have become a…