What can Google’s “product reviews update” teach us about “high-quality content”?
In April 2021, Google changed how they assess content which ‘reviews’ products and services. The “Product…
SEO news in April 2021: More time for your Core Web Vitals
A bit of a scandal involving hospitals and the noindex tag, a postponed deadline for your…
What’s New in the Block Editor: New Page Layout Picker, Better Block Transformation Options, and More
Here’s a peek at the latest changes in the block editor — subtle-yet-practical enhancements that help…
7 ways to improve product descriptions in your online store
These days, it seems as if everyone and their mother have an online store. Platforms such…
Which is the best video hosting platform for SEO?
Can you tell me which video hosting platform is best for SEO? This is the question…
9 social media lead generations to try in your next campaign
For every growth strategy you develop, you also need a plan to acquire fresh and relevant…
News SEO: How to optimize your news site
If your website is all about news, there’s a lot you can do to optimize it…
Yoast SEO 16.1 & News SEO 12.7: enhancements and fixes
Today, we’d like to welcome another release: Yoast SEO 16.1. In this release, you’ll find a…
Social Spotlight: How Tim Hortons puts people first in its social strategy
Overview Tim Hortons and Canada have a symbiotic relationship. The restaurant chain has crafted a brand…
SEO news in March 2021: A rise in Google’s zero-click searches
There was quite a bit of discussion about a study that said that nearly 65% of…
WordPress.com Design Update for a More Intuitive Experience
We’re excited to tell you more about WordPress.com’s new navigation experience. The update makes managing your…
How to use the Instagram link in bio to drive traffic
You’ve probably seen it many times – your favorite Instagram account posts a photo about something…
Mobile parity: does your site offer a singular experience?
You might have heard the term parity before in SEO, or more specifically, mobile parity. It…
Multichannel marketing: What is it and how to start using it effectively
As a marketer, you have so many routes to pursuing your goals of generating brand awareness…
Contact page examples: What makes a great contact page?
In this post, we’ll go over a number of contact page examples, so you’ll be able…
Publish and Update WordPress Posts Directly From Ulysses
If you use Ulysses for Mac, iPad, and iPhone, you already know that this Apple Design…
How social drives transformation: Q&A with Twitter’s Zach Hofer-Shall
For years now we’ve heard about the impending digital transformation—the slow-rolling wave of businesses removing non-digital,…
Social Spotlight: Drift wins by keeping things personal
We’ve written a lot of Social Spotlights over the past year. And while our writers typically…
25 YouTube stats and facts to power your 2021 marketing strategy
If you’re interested in ramping up your video marketing strategy in 2021, you’re probably doing some…
To spring break or not to spring break? That is the question for brands navigating the pandemic
Ten years in Chicago has taught me that, even though the temperature reads 60 degrees outside,…
Snaps: How we got here
I’m celebrating nine years at Canonical, and coming up on 15 years since I started contributing…