Google to auto-link YouTube channels and Google Ads accounts
Google is rolling out automatic linking between YouTube channels and Google Ads accounts when its systems…
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Dale Olorenshaw speaks about a £15,000 landing page error
[embedded content][embedded content] On episode 331 of PPC Live The Podcast, I speak to Dale Olorenshaw,…
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Google Ads begin surfacing inside AI Mode as tests expand
More users are now spotting Google Ads embedded directly in Google’s AI Mode results, a sign…
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Google Search to route complex queries directly to AI Mode, bypassing Google Search
Jonathan Heard, Industry Head, Insurance at Google, spoke at Simply Business headquarters in London yesterday and told…
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What do we know about climate change? How do we know it? And where are we headed?
The 2025 United Nations Climate Change Conference (sometimes referred to as COP30) is taking place in…
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How to tell if Google’s AI Max for search is actually working
With AI Max for Search now widely available in beta, advertisers are debating everything from performance…
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Google Ads quietly rolls out a new conversion metric
A new column called “Original Conversion Value” has started appearing inside Google Ads, giving advertisers a…
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Commvault Launches Cloud Unity for Unified Cyber Resilience
Commvault has introduced a major new release of its Commvault Cloud platform, positioning it as a…
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Cognizant Buys 3Cloud to Boost Azure and Enterprise AI Services
Cognizant has significantly deepened its footprint in the Microsoft ecosystem with the acquisition of 3Cloud, a…
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Google rolls out total campaign budgets for PMax beyond the U.S.
Google’s long-awaited total campaign budget option is now appearing in Performance Max campaigns across non-U.S. This…
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YouTube tests retroactive cost cuts for underperforming Demand Gen campaigns
YouTube is rolling out a beta feature that automatically lowers costs for underperforming Demand Gen Target…
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Black Friday social media campaigns: Examples, tools, and tips for success
It’s time to get to work on every marketer’s championship game: Black Friday. While the holiday…
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The Best Web Hosting Black Friday Deals 2025
Black Friday is probably the biggest sales event of the year for web hosting. Almost every…
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Why I Stopped Hating Systemd
Every few years, the Linux world finds something to fight about. Sometimes it is about package…
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What should you do if you find a meteorite? Space rock experts explain
On Sunday November 2, people in eastern Victoria witnessed a bright streak across the sky followed…
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Google launches AI-powered advisors
Google is rolling out two new AI-powered assistants — Ads Advisor and Analytics Advisor — built…
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Gigamon Adds Post-Quantum Cryptography Support
As quantum computing moves from theory to reality, cybersecurity teams worldwide are racing to prepare for…
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How My NYC Pizza Bagel Business Brings In $20K A Month
In the food world, certain nostalgic dishes evoke memories of childhood, and for many, pizza bagels…
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Why AI availability is the new battleground for brands
GEO, AI SEO, AEO – call it what you like. The label doesn’t matter nearly as…
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Google’s new AI tools automate ad reviews, reporting, and support for publishers
Google is launching a suite of updates across Ad Manager, AdSense, and AdMob to help publishers…
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A Q&A with Economy Candy
We sat down with third-generation husband-and-wife owners Mitchell Cohen and Skye Greenfield Cohen of Economy Candy…
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How to build authority when no one knows you yet
Building authority when no one’s heard of you can feel like trying to join a conversation…
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40+ Best Logo Fonts for Designers in 2025
Every font tells a story. Once upon a time, serifs ruled the world. Looking at them…
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Social and UGC: The trust engines powering search everywhere
AI search isn’t killing SEO. It’s forcing it to evolve into a new, multi-platform discipline called…
