Google: Exact match keywords won’t block broad match in AI Max
Ginny Marvin, Google’s Ads Liaison, is clarifying how keyword match types interact with AI Overviews (AIO)…

Ginny Marvin, Google’s Ads Liaison, is clarifying how keyword match types interact with AI Overviews (AIO)…

Google Ads launched VTC-optimized bidding for Android app campaigns, letting advertisers toggle bidding toward conversions that…

The story of this spotlight is a bit more special as it began long before our…

[embedded content][embedded content] On episode 334 of PPC Live The Podcast, I speak to Sophie Fell…

Google is rolling out a new Performance Max beta that lets advertisers pull video assets directly…

In today’s world of borderless online shopping, charging the right taxes at the right time for…

Google is rolling out a new Data Manager API designed to help advertisers more easily connect…

IBM has moved to significantly deepen its position in the AI and data infrastructure market with…

CData Software is warning that data, not models, has become the primary bottleneck for enterprise AI….

Google released a beta feature that allows merchants to display region-specific loyalty prices in Shopping ads….

When you hear about technologies like Docker, Podman, or Kubernetes, the term “container” is never far…

Having transparent communications with your site visitors is key. Only communication on a regular basis will…

Google rolled out a long-awaited Performance Max (PMax) reporting upgrade, giving advertisers their first clear look…

Akamai Technologies is expanding its cloud ambitions with the acquisition of Fermyon, a specialist in serverless…

Shopify is experiencing a major login outage on one of the peak shopping days of the…

Around 56 million years ago, Earth suddenly got much hotter. Over about 5,000 years, the amount…

The development for Ubuntu 26.04 codenamed ‘Resolute Raccoon’ has already begun. It is a long-term support…

As enterprises shift more mission-critical workloads into colocation and hybrid architectures, redundancy has evolved from a…

Google Ads’ new AI image tool, Nano Banana Pro (NB), brings conversational image generation and editing…

Google Ads is giving advertisers more flexibility with the Overview tab, allowing up to five custom…

Google is quietly updating its Personalized Ads policy on Dec. 12, expanding access to Custom Segments…

A wave of sophisticated phishing attacks is letting scammers hijack full Google Ads Manager Accounts (MCCs),…

Google is rolling out automatic linking between YouTube channels and Google Ads accounts when its systems…

[embedded content][embedded content] On episode 331 of PPC Live The Podcast, I speak to Dale Olorenshaw,…