The role of artificial intelligence in marketing
The only constant in life is change. And the world of marketing is going through a…
Don’t go it alone: Creating social relationships with technology
The other day, I saw something unexpected. After a customer issue, my dad’s immediate and first…
Metaverse examples: The brands to watch across industries
The metaverse is the new internet frontier and popular brands are taking advantage of this evolving…
7 statistics that prove the importance of social media marketing in business
Digital transformation is in full swing. Accelerated by the events of 2020, this wave of transformation…
The state of social media investment: Five key takeaways for European businesses
In a year where everything changed, it’s no surprise that consumers have too. But how have…
How social drives transformation: Q&A with Twitter’s Zach Hofer-Shall
For years now we’ve heard about the impending digital transformation—the slow-rolling wave of businesses removing non-digital,…
One year later: Lessons & resources for communicating during the coronavirus crisis
In the past year of COVID-19, lockdowns and quarantine, every aspect of life and business has…