Google Ads adds new AI Max reporting view
Google Ads introduced a new reporting segment that gives advertisers more visibility into how AI Max…
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Ecommerce essentials, reimagined
A better checkout. One-click buying. More local payments. We’ve updated some of the core WooCommerce capabilities…
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How to Start a Shopify Store in Spain: Step-by-Step Guide for 2025
If you’re living in Spain and want to start selling online with Shopify, you’re in the…
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Is web traffic a vanity metric? Not if you’re a publisher
Rand Fishkin recently sparked debate with his SparkToro blog post, “In a Zero-Click World, Traffic is…
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Why phrase match is losing ground to broad match in Google Ads
Advertisers have long debated the merits of broad match versus phrase match in Google Ads. But…
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The ten best organic marketing ideas for ecommerce
Organic marketing helps ecommerce stores grow without having to rely on paid strategies. While advertising drives…
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Prepare your Website for the Holiday Shopping Season
It may still feel like it’s summer in your region, but the facts are undeniable —…
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Shifts in data privacy are forcing a return to marketing fundamentals
User-level data is drying up, and with it, the way we plan, target, and measure in…
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Print on Demand Design Trends 2025: What’s Actually Working
I’ve been in the print-on-demand space for a while now, and every year feels like a…
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10 Best Free Landing Page Themes for WordPress in 2025
Landing pages are a great tool for marketers. They introduce your product or service, promote key…
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What are business goals? How to use the SMART approach to create them
People start businesses for all kinds of reasons. Some want to fill a need in the market….
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eCommerce Trends to Follow in 2023
The eCommerce sector is evolving quickly and no business wants to miss this attractive but very…
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AI search clicks aren’t always better traffic: Study
Google has told us (e.g., here, here, and here) that clicks on AI search results drive…
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Pride Month Ecommerce Tips: How to Run Authentic and Effective Campaigns
Pride Month is a unique opportunity for ecommerce brands to show genuine support for the LGBTQ+…
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What is profit margin? How to optimize it for store growth
Your ecommerce store’s success relies on many factors, and profit margin is one of them. When…
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How To Drive More Conversions With Fewer Clicks [MozCon 2025 Speaker Series]
Stop chasing traffic and trends without the data. We know that SEO strategies need to be…
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Types of POS Systems for Retail
If you’re trying to figure out which POS system actually works for your retail store, you’re…
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Stop sabotaging your PPC success: 13 traps that kill growth
Even the most talented marketers can fall victim to self-sabotaging behaviors that limit their success. PPC…
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Were the first kings of Poland actually from Scotland? New DNA evidence unsettles a nation’s founding myth
For two centuries, scholars have sparred over the roots of the Piasts, Poland’s first documented royal…
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How to Do SEO for an Affiliate Website
Search engine optimization (SEO) is essential to running a profitable affiliate website. You can increase your…
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Top Website Performance & Speed Test Tools You Should be Using
Speed is a significant component when it comes to website optimization. Fast websites with modern web…
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The ultimate ecommerce website launch checklist
Launching a high-performing ecommerce site requires precision, collaboration, and attention to detail — especially for established…
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Shopify vs Launch Cart: My Verdict for 2025
Shopify and Launch Cart are two ecommerce website builders making noise in the market — but…
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Exploring multi-store functionality in WooCommerce
This article was contributed by Mitchell Callahan, Founder at Saucal. Mitchell Callahan and his partner Dominik…
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