Ecommerce PPC: 4 takeaways that shape how campaigns perform
PPC for ecommerce operates differently from PPC for lead gen or SaaS. The way campaigns learn,…
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How to Format WordPress Blog Posts
WordPress is globally the most used CMS for content creation. With the new block editor, Gutenberg,…
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WooCommerce SEO Success – 9 Winning Tips
If you own a WooCommerce store, you probably don’t mind driving as much traffic to it…
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Google to auto-link YouTube channels and Google Ads accounts
Google is rolling out automatic linking between YouTube channels and Google Ads accounts when its systems…
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Dale Olorenshaw speaks about a £15,000 landing page error
[embedded content][embedded content] On episode 331 of PPC Live The Podcast, I speak to Dale Olorenshaw,…
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Top 7 Best Free Landing Page Hosting 2025,Nov (Top Picked)
Back-to-back Uptime of the landing page of your website is really an important factor when it…
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How to tell if Google’s AI Max for search is actually working
With AI Max for Search now widely available in beta, advertisers are debating everything from performance…
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Lambda Raises $1.5B to Build Gigawatt-Scale AI Factory Infrastructure
Lambda is accelerating its ambition to build the foundational infrastructure for the era of artificial intelligence…
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Google Ads quietly rolls out a new conversion metric
A new column called “Original Conversion Value” has started appearing inside Google Ads, giving advertisers a…
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YouTube tests retroactive cost cuts for underperforming Demand Gen campaigns
YouTube is rolling out a beta feature that automatically lowers costs for underperforming Demand Gen Target…
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Affiliate Program Growth – 2019 in Statistics
Our Affiliate Program has been publicly available for just a bit over five years now. In…
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From slow to super fast: how to boost site speed the right way
11% fewer page views? That’s right, you might have the best content strategy and a solid…
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ABB, Applied Digital Expand Power Systems for AI Factories
ABB has deepened its collaboration with Applied Digital, a U.S.-based developer of high-performance data centers, to…
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A Round-up of All the Great Talks From MozCon New York 2025
Bianca challenged SEO’s obsession with traffic and introduced the “Heavy Hitters” framework for finding and protecting…
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The Ultimate Guide to Image Optimization for Better Performance of Your WordPress
You probably know that optimizing images is of some importance when it comes to your WordPress…
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The Best CRM for B2B Companies: 9 Options and Why We Think HubSpot Wins
If you’ve ever chased a deal through six different apps and three “almost-working” spreadsheets, you already…
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Tips for Building a Performant WordPress Website
Website performance is critical to your online success. Faster page loads result in better conversion rates,…
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How agentic AI threatens to upend OTAs’ dominance in search
No one knows how the agentic AI race will end, but its impact is already clear. …
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14 Types of Websites You Can Build with WordPress
Do you have a great idea for an online business, but you are not actually sure…
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Social and UGC: The trust engines powering search everywhere
AI search isn’t killing SEO. It’s forcing it to evolve into a new, multi-platform discipline called…
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How to use HubSpot for CRM Ecommerce Growth (from Someone Who’s Been There)
If you’re running an ecommerce store, you probably already know how hard it is to keep…
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The rise and fall of FAQ schema – and what it means for SEO today
FAQ schema is no longer a quick SEO win. In August 2023, Google reduced the visibility…
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Level-Up Your Affiliate Marketing Game with Video Content
Why use videos for your affiliate marketing? Well, for starters, videos are one of the best…
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Creating an Automated PDF Conversion System on Linux with unoconv [In-depth Guide]
Creating PDFs is one of the easiest tasks to take for granted on Linux, thanks to…
