Google pushes Demand Gen deeper into performance marketing
Google Ads’ Demand Gen campaigns – once thought of as mid-funnel discovery tools – are evolving…

Google Ads’ Demand Gen campaigns – once thought of as mid-funnel discovery tools – are evolving…

Today we will present you with a spotlight that was complete more than a year ago….

Google Ads rolled out a beta feature that lets app marketers apply Seasonality Adjustments to Smart…

Google’s August 2025 spam update rollout is now complete. The spam update started on August 26, 2025, just…

A compelling portfolio is an important part of every designer’s promotional material. Potential clients and employers…

Equinix has officially expanded its footprint in India with the launch of its first International Business…

When running a business or looking to start one, chances are you will be interested in…

AI, the search landscape is shifting. Instead of chasing endless links, visibility now also depends on…

[embedded content][embedded content] On episode 324 of PPC Live The Podcast On the latest episode of…

Microsoft Advertising is rolling out Supplemental Feeds globally, giving merchants a faster, more flexible way to…

As promised, we’ve added 2 new tutorials to our course, Single Directory Components in Drupal: Props…

A week ago, Google disabled the ability to see 100 results per page by using a…
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When Teal brought me in, their bottom-of-funnel content was barely moving the needle. Blog posts weren’t…

While we make sure to be as flexible as possible in giving you options to promote…

We hit a major milestone on our Mastodon account. We crossed the 40,000 mark. It’s a…
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I’ve spent the past year fielding the same panicked question from clients repeatedly: “Why is traffic…

How to build a brand-led content strategy that drives demand outside search You’ll learn to move…

Reddit and Google are discussing a new partnership that would weave Reddit content more directly into…

Search engine optimization (SEO) is a catch-all term for the steps you can take in improving…

OpenAI today announced upgrades to ChatGPT search that aim to deliver more accurate, reliable, and useful…

Right on schedule — July 20th, 2021 — the long-awaited WordPress 5.8 is finally here. The…

AI misrepresentation is real. LLMs could provide users with outdated information, or a virtual assistant might…

The Australian government today released regulatory guidance on the social media minimum age law, which comes…

OpenAI and Harvard economist David Deming today released a large study about ChatGPT usage. The analysis…