Google’s MUM understands what you need: 1000x more powerful than BERT
Natural language understanding has been a tough nut to crack, but thanks to Google’s continued investment…
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Contact page mistakes: Five annoying errors to avoid
If you have a website for a business, it’s essential to maintain a good contact page…
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Rich results are rocking the SERPs
Rich search results are everywhere. Years ago, search engines presented search results without much adornment. Today,…
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Yoast SEO 16.3: Schema structured data improvements
Making sure search engines can understand your site is one of the top priorities in SEO….
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4 creative writing exercises to improve your writing
Creating content is essential for SEO. However, if you’re a blogger or content creator of some…
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5 years of writing readable content with Yoast SEO
Writing seems simple enough, but writing a compelling text that keeps the attention is quite hard….
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What is readability and why is it important?
When it comes to writing, it can be hard to look at your work objectively. Of…
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Local business listings with Schema.org structured data
One of the things you can do to present your local business better in search results…
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What is an XML sitemap and why should you have one?
A good XML sitemap acts as a roadmap of your website that leads Google to all…
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Technical SEO fitness: take our quiz to assess your fitness
Going to the gym regularly might get you fit, but dropping that routine will get out…
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What can Google’s “product reviews update” teach us about “high-quality content”?
In April 2021, Google changed how they assess content which ‘reviews’ products and services. The “Product…
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SEO news in April 2021: More time for your Core Web Vitals
A bit of a scandal involving hospitals and the noindex tag, a postponed deadline for your…
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How to create eye-catching social images for your content
The web, and our online habits with it, are never at a standstill. One result of…
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Why you should use a focus keyphrase only once
Your focus keyphrase is the keyword(s) you want your post or page to rank for. If…
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Introducing a new design for the WordPress apps
The WordPress mobile apps are the best way to manage your site from anywhere. If you’re…
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7 ways to improve product descriptions in your online store
These days, it seems as if everyone and their mother have an online store. Platforms such…
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Which is the best video hosting platform for SEO?
Can you tell me which video hosting platform is best for SEO? This is the question…
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How to create a digital story in WordPress
‘It was a bright cold day in April, and the clocks were striking thirteen’. The first…
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How to come up with social media content using feedback from your silent fans
Likes, shares and follows tell us a lot about what kind of content lands with our…
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9 social media lead generations to try in your next campaign
For every growth strategy you develop, you also need a plan to acquire fresh and relevant…
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News SEO: How to optimize your news site
If your website is all about news, there’s a lot you can do to optimize it…
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Yoast SEO 16.1 & News SEO 12.7: enhancements and fixes
Today, we’d like to welcome another release: Yoast SEO 16.1. In this release, you’ll find a…
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How to use competitive benchmarking to grow your social presence
Pop quiz: how does your social presence stack up against your closest competitors? Seems like a…
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What to post on each social channel to stand out from the crowd
We get it: it’s easier to post the same content on all your social profiles than…
