Top 10 PPC expert columns of 2025 on Search Engine Land
PPC didn’t stand still in 2025. It adjusted. These articles resonated because they answered the real…
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Top 10 PPC news stories 2025 on Search Engine Land
Pay-per-click (PPC) marketing in 2025 moved fast and grew more complex. Google drove many of the…
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Why ad approval is not legal protection
Most business owners assume that if an ad is approved by Google or Meta, it is…
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Google adds Maps to Demand Gen channel controls
Google expanded Demand Gen channel controls to include Google Maps, giving advertisers a new way to…
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Happy Holidays: Final Days of the Membership Black Friday Offer
As 2025 draws to a close and the holiday season approaches, many companies in the cloud,…
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Introducing The New FastComet.com
If you are a returning user, you probably have noticed that our site is looking quite…
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Microsoft launches asset-level ad reviews
Microsoft Advertising is now rolling out asset-level editorial review. This will allow you to view policy…
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How Landyachtz cut ecommerce costs by more than 75% and gained full control with WooCommerce
Since 1997, Landyachtz has been an iconic name in skateboard culture and innovation. Founded by two…
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Sophie Fell talks why double-checking campaign settings matters
[embedded content][embedded content] On episode 334 of PPC Live The Podcast, I speak to Sophie Fell…
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From artisan to everywhere: How Melt Chocolates scaled with storytelling, Woo, and Klaviyo
Melt Chocolates is a luxury fresh chocolate brand based in London. Louise Nason started the business…
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What do stingrays actually eat? New study reveals some only prefer a single type of prawn
As an ecologist who studies stingrays, people always ask me: what do these creatures eat? It…
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Ecommerce PPC: 4 takeaways that shape how campaigns perform
PPC for ecommerce operates differently from PPC for lead gen or SaaS. The way campaigns learn,…
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7 Best WordPress Contact Form Plugins (Pros and Cons)
Having transparent communications with your site visitors is key. Only communication on a regular basis will…
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Google adds Search Partners segment to PMax reporting
Google rolled out a long-awaited Performance Max (PMax) reporting upgrade, giving advertisers their first clear look…
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Paving the Way for a Smooth Black Friday Experience
Every November, thousands of people pile up in front of major brand stores in hopes of…
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Google Ads’ Nano Banana Pro AI get rigorously tested
Google Ads’ new AI image tool, Nano Banana Pro (NB), brings conversational image generation and editing…
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Holiday Sales Email – Tips to Make it Remarkable
It’s that time of the year again—the time for you to gear up and get your…
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Google expands custom segments for restricted Display Campaigns
Google is quietly updating its Personalized Ads policy on Dec. 12, expanding access to Custom Segments…
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Google Ads search terms report: 5 tips for better results
[embedded content] You might think you’ve mastered the Google Ads search terms report, but this essential…
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Polestar Additionals grows B2C sales 232% with WooCommerce
Polestar is an electric car brand with an emphasis on performance and a sustainable future. Combining…
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Dale Olorenshaw speaks about a £15,000 landing page error
[embedded content][embedded content] On episode 331 of PPC Live The Podcast, I speak to Dale Olorenshaw,…
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Top 7 Best Free Landing Page Hosting 2025,Nov (Top Picked)
Back-to-back Uptime of the landing page of your website is really an important factor when it…
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Drive More Sales with Our Affiliate Platform Improvements
We started 2020 with a new Datacenter in Sydney and a Shared Hosting Infrastructure Update currently…
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How to tell if Google’s AI Max for search is actually working
With AI Max for Search now widely available in beta, advertisers are debating everything from performance…
