AI sends 1% of website traffic – and most of it is from ChatGPT
AI referral traffic accounts for just over 1% of all website visits across 10 major industries,…
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The Best CRM for B2B Companies: 9 Options and Why We Think HubSpot Wins
If you’ve ever chased a deal through six different apps and three “almost-working” spreadsheets, you already…
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The Evolution of CMS – Digital Experience Platform (DXP) Explained
The Internet Society often comes up with new (trending) acronyms. However, they are usually quickly forgotten…
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31-year-old moved from the U.S. to Portugal and only works 20 hours a week
In today’s rapidly evolving digital landscape, advertising has emerged as a crucial mechanism for businesses seeking…
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How to build authority when no one knows you yet
Building authority when no one’s heard of you can feel like trying to join a conversation…
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Social and UGC: The trust engines powering search everywhere
AI search isn’t killing SEO. It’s forcing it to evolve into a new, multi-platform discipline called…
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I Was a Broke 18-Year-Old Dad – Now I Bring In $6.5 Million A Year Selling Used Clothes
In an age where consumerism reigns supreme, the art of reselling pre-owned items has emerged as…
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Affiliate Marketing of Services vs Products
For a very long time, products have been the main target of advertising. However, the trend…
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Google sends 831x more visitors than AI systems: Report
Google sends publishers 831x more visitors than AI systems, according to TollBit’s State of the Bots…
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How to write an effective summary for your content
Yoast AI Summarize, they can be created very easily. So adding a summary can be a…
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Blog Blunders and Ad Copy Chaos ft Adrienne Shavers
[embedded content][embedded content] On episode 324 of PPC Live The Podcast On the latest episode of…
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Google AI, ChatGPT rarely agree on brand recommendations: Data
Google’s AI Overviews and AI Mode and OpenAI’s ChatGPT often give consumers different brand recommendations –…
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How upper-funnel LinkedIn ABM drives measurable impact
Account-based marketing (ABM) campaigns make it easy to precisely target the brands in your ideal customer…
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Proven Methods to Make Money with LinkedIn Affiliate Marketing
Digital trends constantly change with the passing of time, and so does the field of marketing….
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Ready to level-up your mobile strategy? New consumer research and trends by Edna Chavira
Are you looking to boost your app’s growth and turn new users into loyal fans? Join…
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LinkedIn expands Thought Leader Ads to promote event posts
LinkedIn expanded its Thought Leader Ads format to let advertisers sponsor member posts that link directly…
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SharpSpring vs HubSpot: Which CRM is Better for Ecommerce?
When it comes to CRMs and marketing automation tools for ecommerce, SharpSpring and HubSpot are two…
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Zero-party data in action: How top brands turn product discovery into conversions by Edna Chavira
Shoppers won’t wait around. If they can’t find the right product fast, they’ll bounce—taking potential revenue…
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The paid search playbook: attract, capture, analyze, and convert more leads with AI by Edna Chavira
Even the best-paid search campaigns fall short if you can’t convert the leads they generate. Whether…
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Domain Sale in August
Regardless if you’re powering up a new business or cruising into a bold personal brand, the…
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How to create a winning social media marketing strategy for your online store
Social media is a powerful tool for ecommerce businesses to connect with customers. In fact, 43%…
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How AI Is Reshaping SEO: Insights from Search Engine Land and Fractl by Edna Chavira
AI is fundamentally changing how people search, how content is surfaced, and how brands stay visible….
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Shopify vs Adobe Commerce: My Verdict for 2025
When I first started comparing Shopify and Adobe Commerce, it felt like trying to choose between…
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LinkedIn study reveals how B2B video ads can gain +129% engagement lift
LinkedIn’s Creative Labs released a comprehensive study on B2B video advertising – analyzing more than 13,000 video…
