Looking for an Ubuntu Manual? Try This Book
I know that there is pretty extensive online documentation from Ubuntu available for free. But extensive…
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Google Ads adds ‘Locations of Interest’ targeting to AI Max for Search
Google Ads added a new targeting feature to AI Max for Search campaigns: “Locations of Interest.”…
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Microsoft Ads rolls out website exclusion tools for Search, Audience ads
Microsoft Advertising just rolled out new exclusion management tools for Search Ads and Audience Ads, making…
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Danny Sullivan no longer the Google Search Liaison
Danny Sullivan is stepping away from his role as the Google Search Liaison to work on…
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‘The great mass of waters killed many thousands’: how earthquakes and tsunamis shook ancient Greece and Rome
The Greek poet Crinagoras of Mytilene (1st century BC–1st century AD) once addressed a little poem…
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Your ChatGPT conversations may be visible in Google Search
Google is indexing public ChatGPT shared links for all but ChatGPT Enterprise customers. This means your…
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New Google AI Max ads spotted – here’s how they’re different
A fresh version of Google’s AI Max search ad format has been seen in the wild…
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Google tests AI Max ad group setting in keyword-less shift
A new beta spotted in Google Ads, dubbed “Ad Group setting for AI Max,” is giving…
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TikTok doubles down on Search Ads as commerce ambitions cool
TikTok is making a major push into search advertising, even as its ecommerce rollout hits headwinds….
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Amazon pulls out of Google Shopping ads
Amazon has abruptly exited Google Shopping ad auctions, a move with significant implications for Alphabet’s ad…
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How AI Is Reshaping SEO: Insights from Search Engine Land and Fractl by Edna Chavira
AI is fundamentally changing how people search, how content is surfaced, and how brands stay visible….
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AI will soon be able to audit all published research – what will that mean for public trust in science?
Self-correction is fundamental to science. One of its most important forms is peer review, when anonymous…
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Swirling nebula of two dying stars revealed in spectacular detail in new Webb telescope image
The day before my thesis examination, my friend and radio astronomer Joe Callingham showed me an…
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Microsoft Advertising rolls out Lifetime Budgets for Audience Ads
Microsoft Advertising officially launched Lifetime Budgets (LTB) for all Audience Ads customers, offering more flexibility in…
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Actionable training, live Q&A, expert insights: See the October 2025 SMX Master Classes
Actionable tactics, expert insights, and the inspiration you need to succeed in search are here: The…
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Google tests negative keyword lists in PMax, despite its own rules
Some Google Ads users are reporting the ability to add negative keyword lists to Performance Max…
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Snapchat Ads drive higher ROAS for ecommerce brands: Study
Despite a smaller overall share of ad spend, Snapchat ads appear to deliver stronger returns on…
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Google Ads moves brand controls under AI Max in new search campaigns
Google Ads is folding brand inclusions and exclusions into its AI Max framework for all new…
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Google homepage search box rolling out AI Mode button
Google may be rolling out the AI Mode button on the Google home page, on the…
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Google Ads adds new AI Max reporting view
Google Ads introduced a new reporting segment that gives advertisers more visibility into how AI Max…
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LinkedIn study reveals how B2B video ads can gain +129% engagement lift
LinkedIn’s Creative Labs released a comprehensive study on B2B video advertising – analyzing more than 13,000 video…
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How AI is reshaping SEO and what’s next by Edna Chavira
AI is fundamentally changing the way people search—and how brands show up. In How AI is…
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Google Performance Max campaigns get new brand asset rules
Google Ads officially completed the rollout of brand guidelines for all Performance Max (PMax) campaigns created…
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Do you live to work or work to live?
In the modern world, the phrase “work-life balance” has become ubiquitous, often serving as a litmus…
