Google launches Data Manager API
Google is rolling out a new Data Manager API designed to help advertisers more easily connect…
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Do Built-From-Scratch WordPress Themes Still Make Sense?
WordPress boasts an unrivaled flexibility. There’s an opportunity to customize every component of your website. That…
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Google tests regional member pricing in Shopping Ads
Google released a beta feature that allows merchants to display region-specific loyalty prices in Shopping ads….
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Google Search Console tests “AI-powered configuration” to create dynamic reports
Google announced new “AI-powered configuration” within the Search Console Performance report that lets you ask Search…
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Google AI Mode sends traffic on 69% of transactional queries: New data
The narrative in SEO right now is simple: Google’s AI Mode doesn’t send traffic. If it…
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Google adds Search Partners segment to PMax reporting
Google rolled out a long-awaited Performance Max (PMax) reporting upgrade, giving advertisers their first clear look…
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Shopify hit by login outage on major sales day
Shopify is experiencing a major login outage on one of the peak shopping days of the…
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Gemini 3 now used for some queries in AI Mode
Google is now powering some of the responses you see in AI Mode using Gemini 3….
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Google Ads’ Nano Banana Pro AI get rigorously tested
Google Ads’ new AI image tool, Nano Banana Pro (NB), brings conversational image generation and editing…
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Google Ads overview tab now supports custom views
Google Ads is giving advertisers more flexibility with the Overview tab, allowing up to five custom…
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Google expands custom segments for restricted Display Campaigns
Google is quietly updating its Personalized Ads policy on Dec. 12, expanding access to Custom Segments…
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Google Ads MCC takeover attacks are rising – here’s how the phishing scams work
A wave of sophisticated phishing attacks is letting scammers hijack full Google Ads Manager Accounts (MCCs),…
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Impacts of colonisation on dingoes are ‘written in their bones’, new research finds
Dingoes are no ordinary dogs. They trace their roots back to an ancient Asian lineage and…
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Google to auto-link YouTube channels and Google Ads accounts
Google is rolling out automatic linking between YouTube channels and Google Ads accounts when its systems…
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Dale Olorenshaw speaks about a £15,000 landing page error
[embedded content][embedded content] On episode 331 of PPC Live The Podcast, I speak to Dale Olorenshaw,…
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Google Ads begin surfacing inside AI Mode as tests expand
More users are now spotting Google Ads embedded directly in Google’s AI Mode results, a sign…
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How industries are adapting to answer-driven search
Search performance is shifting across industries as AI systems increasingly answer first and link later, changing…
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How to tell if Google’s AI Max for search is actually working
With AI Max for Search now widely available in beta, advertisers are debating everything from performance…
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Google Ads quietly rolls out a new conversion metric
A new column called “Original Conversion Value” has started appearing inside Google Ads, giving advertisers a…
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Google can book your flights, hotels and dinner reservations using AI
Google is releasing some new ways to book your flights and hotels through AI Mode, plus…
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Clean Up Your GNOME Panel With This New Extension
I rely heavily on GNOME extensions for my daily workflow. From Dash to Dock for quick…
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The 2025 WooCommerce holiday gift guide
For the past four years, we’ve curated a gift guide to feature some awesome Woo stores,…
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Google rolls out total campaign budgets for PMax beyond the U.S.
Google’s long-awaited total campaign budget option is now appearing in Performance Max campaigns across non-U.S. This…
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YouTube tests retroactive cost cuts for underperforming Demand Gen campaigns
YouTube is rolling out a beta feature that automatically lowers costs for underperforming Demand Gen Target…
